Growth Marketer

TN United Kingdom; Knutsford; On-site; GBP 40,000 - 80,000; Full time

Job summary

An innovative firm in web security testing is looking for a versatile marketer to drive growth through strategic and tactical marketing initiatives. This role is perfect for a self-starter who thrives in a fast-paced environment and is passionate about technology, particularly AI and automation. You will support go-to-market campaigns, engage with users to foster loyalty, and collaborate with various teams to create compelling content. Join a company that values professional development and offers competitive salaries and share options, making a significant impact in the marketing landscape.

Benefits

Competitive Salaries

Share Options

Comprehensive Benefits Package

Professional Development Support

Qualifications

• Hands-on experience with digital marketing platforms and analytics software.
• Experience in demand generation and lead nurturing campaigns.

Responsibilities

• Support planning and execution of go-to-market campaigns.
• Analyze marketing data to report performance and inform strategies.

Skills

Digital Marketing

Communication Skills

Collaboration

Data-Driven Decision Making

AI and Automation

Tools

Salesforce

Pardot

Google Analytics

LinkedIn Ads

Job description

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About the Role

We’re seeking a versatile marketer who is a self-starter, problem solver, and hands-on executor eager to make an impact. This role involves strategic thinking and tactical execution, ideal for someone thriving in a fast-moving, startup-like environment and comfortable wearing multiple hats.

As a leader in web security testing software, we are launching new initiatives and products to expand our presence. We need a marketer to help shape and drive our growth.

About You

• You have a passion for technology, especially AI and automation, and how they can enhance marketing efforts.
• You possess excellent communication and collaboration skills, capable of articulating complex solutions clearly.
• You are a team player who values collective success.
• You are eager to learn, proactive in seeking feedback, and adaptable to new ways of working.
• You are comfortable making data-driven decisions in fast-paced settings.
• Experience in startup or scale-up environments is a plus.

Responsibilities

• Support planning and execution of go-to-market campaigns to drive awareness and generate leads.
• Nurture and expand our community, engaging with users to foster loyalty and brand advocacy.
• Collaborate with sales, customer success, and product teams to create compelling content and collateral.
• Execute and optimize digital marketing campaigns across platforms like Google and LinkedIn.
• Develop and refine email marketing campaigns, including automation and segmentation strategies.
• Coordinate with external partners and agencies to support marketing activities.
• Analyze marketing data to report performance and inform future strategies.
• Deeply understand customer needs and how our products deliver value.

Minimum Requirements

• Hands-on experience with digital marketing platforms such as CRM (e.g., Salesforce, Pardot) and analytics software.
• Experience in demand generation or awareness campaigns, lead generation, and nurturing prospects.
• Customer-centric approach to strategy and solutions.
• Experience with AI-driven tools for content creation, automation, or analysis is a plus.

Benefits

We offer competitive salaries above market level, share options, and a comprehensive benefits package. Our culture values professional and personal development, supported by our team leaders and organizational values. More information can be found at https://portswigger.net/careers/reward.