Growth Lead — Launch & Scale a New Brand in Germany

Eucalyptus; Greater London; On-site; GBP 70,000 - 105,000; Full time

Benefits offered by this job

Ownership

Impact

Growth opportunities

Team culture

Job summary

Eucalyptus is hiring a Senior Growth lead to own channel strategy, forecasting, and testing for the German portfolio, reporting to the Head of Growth for Germany. You’ll guide creative testing, set the agenda, and scale the brand across verticals with a data-first mindset.

Ideal candidates have 6–10 years in performance marketing, strong paid social expertise, and a hands-on approach to experimentation and optimization in a high-growth setting.

Qualifications

• Six to ten years of performance marketing experience, especially DTC or subscription.
• Strong numerical thinker; builds forecasts and validates with data.
• Experience in high-growth startups with lean resources.
• Hands-on with ad platforms, landing pages, experiments.

Responsibilities

• Own channel strategy, forecast spend and patient volume.
• Lead creative testing and weekly leadership updates.
• Build and manage a growth team as the brand scales.
• Launch brand into other verticals within the platform.
• Collaborate with Head of Growth for budget allocation.

Skills

Performance marketing

Paid social

Forecasting

Data analysis

Budget management

Leadership

Tools

Facebook Ads Manager

Google Ads

GA4

Job description

Eucalyptus is hiring a Senior Growth lead to own channel strategy, forecasting, and testing for the German portfolio, reporting to the Head of Growth for Germany. You’ll guide creative testing, set the agenda, and scale the brand across verticals with a data-first mindset.

Ideal candidates have 6–10 years in performance marketing, strong paid social expertise, and a hands-on approach to experimentation and optimization in a high-growth setting.