Growth Lead (£50k-£60k + Share Options) at Fast-growing D2C brand

Lemonade; Bath; Hybrid; GBP 85,000 - 110,000; Full time

Benefits offered by this job

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Job summary

Lemonade in Bath is seeking a Growth Lead to own growth end-to-end for a fast-growing, mission-led consumer brand selling sustainable home products direct to consumer. You will manage strategy and execution across paid channels, with a clear path to Head of Growth.

This hybrid, full-time role requires hands-on leadership in performance marketing across Meta, Google, Amazon and affiliate networks, plus a relentless test-and-learn approach to keep CAC low and payback fast within brand parameters.

Qualifications

• Expert in performance marketing across main paid digital channels.
• In-house experience at high-growth D2C consumer brands, 3–5 years minimum.
• Ready to step up and grow into a Head of role.

Responsibilities

• Run paid acquisition across Meta, Google, Amazon and affiliate networks.
• Set the strategy and execute it yourself.
• Own the test and learn roadmap across acquisition and retention.
• Hold CAC low and stable and payback within brand parameters.

Skills

Performance marketing

D2C experience

In-house marketing

Tools

Meta Ads Manager

Google Ads

Amazon Ads

Job description

We're helping one of our clients hire a Growth Lead in Bath. You'll own growth end to end at a fast-growing, mission-led consumer brand selling sustainable home products direct to consumer - every main paid channel, strategy through to execution, with a path to Head of Growth.

Location

Bath, UK - hybrid

The company

A fast-growing, mission-led consumer brand selling sustainable home products direct to consumer.

The role

You’ll run performance marketing across Meta, Google, Amazon, affiliate networks and more, from strategy through to execution, and own the test and learn roadmap across both acquisition and retention. The brief is strong month-on-month growth while holding CAC low and stable and payback within the brand’s established parameters.

Why this role is worth a look

• Growth owned end to end, strategy through to execution
• A seat built for someone ready to grow into Head of Growth
• Share options on top of the salary

What you’ll do

• Run paid acquisition across Meta, Google, Amazon and affiliate networks
• Set the strategy and execute it yourself
• Own the test and learn roadmap across acquisition and retention
• Hold CAC low and stable and payback within the brand's parameters

Who we’re looking for

• An expert in performance marketing across the main paid digital channels
• Extensive in-house experience at high-growth D2C consumer brands, ideally 3-5 years minimum
• Someone ready to step up and grow into a Head of role

Good to know

• Hybrid, based in Bath - 1 day a week in the Bath office
• Full-time
• Level: mid to senior, 4-8 years
• Start: in one to three months