Growth Insights Analyst – Remote (Media & Subscriptions)

Newsquest Ltd

Greater London

Hybrid

GBP 36,000 - 44,000

Full time

8 days ago

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Benefits offered by this job

Competitive salary
25 days holiday + bank holidays + your
Holiday buy scheme
Structured career progression
Pension plan
Employee Helpline counselling and
Perks & discounts including gym, Cycle
Team building days and volunteer day

Job summary

Newsquest Media Group is seeking an Insights Analyst to monitor, report on, and optimise digital subscription metrics across products. You will collaborate with Product, Marketing, UX, and Newsroom Capabilities to track KPIs and provide actionable insights to improve engagement, acquisition and retention.

The role supports remote work within the UK, offering a competitive salary and opportunities to grow within a large regional publisher.

Qualifications

  • Proven experience as a marketing data analyst in an eComm or online subscription-based business.
  • Experience in media or publishing is a plus.
  • Expert knowledge of BI tools including Power BI, Excel, and Data Studio.
  • Ability to translate data into actionable recommendations and drive decisions.
  • Experience designing and building performance reports to meet business needs.

Responsibilities

  • Track key performance indicators and build required reports and visualisations.
  • Identify trends in metrics and deep-dive into areas of concern or opportunity.
  • Analyze subscriber churn trends across cohorts to improve lifetime value.
  • Collaborate with Marketing to assess campaign effectiveness and A/B test impact.
  • Develop customer journey mapping and conversion attribution with the analytics team.
  • Monitor metrics for newsletters and identify opportunities for new products.
  • Analyze app user data, lifetime value, churn and conversion to inform improvements.
  • Communicate results to stakeholders and make data-driven recommendations.
  • Maintain data sources and respond to ad-hoc data requests.

Skills

Power BI
Excel
SQL
Python
Data analysis

Tools

Adobe
Google
Data Studio

Job description

Newsquest Media Group is seeking an Insights Analyst to monitor, report on, and optimise digital subscription metrics across products. You will collaborate with Product, Marketing, UX, and Newsroom Capabilities to track KPIs and provide actionable insights to improve engagement, acquisition and retention.

The role supports remote work within the UK, offering a competitive salary and opportunities to grow within a large regional publisher.

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