Growth-Driven Digital Marketing Campaigns Lead

HYDRAQUIP HOSE & HYDRAULICS; Leicester; On-site; GBP 32,000 - 42,000; Full time

Benefits offered by this job

Competitive salary

20 days holiday + bank holidays

Company pension

Wellbeing & rewards platform

Volunteering day

Refer-a-Friend bonus

Cycle to Work

Full training & development

Job summary

Hydraquip is a UK’s largest independent Hose & Hydraulics company seeking a Digital Marketing Executive to plan, execute and optimise integrated campaigns. You’ll deliver content across social, email, and web channels to generate awareness, enquiries and sales opportunities.

You will work with sales, operations and senior stakeholders to ensure marketing drives measurable business results, while maintaining brand consistency and delivering on growth initiatives.

Qualifications

• 2+ years in a digital marketing or marketing executive role.
• Experience planning, executing, optimising and reporting on marketing campaigns.
• Knowledge of SEO, PPC, Email Marketing, Social Media Marketing, Content Marketing and Website Management.
• Strong lead generation and campaign performance measurement.
• Experience using Google Analytics, Search Console or similar reporting tools.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.
• Strong copywriting and content creation skills.
• Excellent project management and organisational skills.
• Ability to work independently while managing multiple projects.

Responsibilities

• Plan, manage and deliver end-to-end digital marketing campaigns.
• Create engaging content across social media, email, websites and digital ads.
• Grow Hydraquip's social media presence across platforms.
• Develop and execute organic and paid campaigns to generate leads.
• Support SEO initiatives to improve website visibility and organic search.
• Assist with PPC campaigns and ongoing campaign optimisation.
• Manage website content updates and landing pages.
• Produce marketing collateral using Adobe Creative Suite and Canva.
• Create digital assets including graphics, ads, presentations and brochures.
• Monitor campaign performance using analytics tools and provide insights.
• Collaborate with sales to align marketing with commercial goals.
• Support product launches, exhibitions, branch openings and events.
• Capture photography and video content when needed.
• Maintain consistent branding and messaging across touchpoints.

Skills

Digital marketing strategy

Campaign planning

Content creation

SEO/SEM

Analytics

Copywriting

Project management

Social media marketing

Email marketing

Website management

Education

Bachelor’s degree in Marketing

Tools

Adobe Creative Suite

Canva

Google Analytics

HubSpot

Mailchimp

Salesforce

Job description

Hydraquip is a UK’s largest independent Hose & Hydraulics company seeking a Digital Marketing Executive to plan, execute and optimise integrated campaigns. You’ll deliver content across social, email, and web channels to generate awareness, enquiries and sales opportunities.

You will work with sales, operations and senior stakeholders to ensure marketing drives measurable business results, while maintaining brand consistency and delivering on growth initiatives.