Social Media Manager (UK)

MCoBeauty; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

Join a leading beauty company as a Social Media Manager in London. This role focuses on building MCoBeauty's online community through creative strategy and engaging content. You'll drive campaigns, collaborate with influencers, and ensure consistency with brand values while analyzing performance metrics. This is a unique opportunity to shape the digital presence of an innovative brand in a vibrant market.

Benefits

Dynamic and supportive work environment

Opportunities for career growth

Collaboration with industry leaders

Qualifications

• At least 5 years of proven experience in social media management.
• Strong understanding of the UK beauty market.
• Experience with influencer collaborations.

Responsibilities

• Develop and execute a robust social media strategy for the UK market.
• Create and curate engaging content for key social channels.
• Monitor and analyze social media performance metrics.

Skills

Social Media Management

Content Creation

Analytical Skills

Collaboration

Communication

Job description

Join to apply for the Social Media Manager (UK) role at MCoBeauty

Join to apply for the Social Media Manager (UK) role at MCoBeauty

DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. DBG Health’s consumer division. VidaCorp, our consumer division, represents market-leading names like MCoBeauty, Esmi Skin Minerals, Nude by Nature, SunSkills, PONi cosmetics and more, offering premium-quality, accessible products that resonate with consumers domestically and internationally.

As we embark on significant global expansion, we are proud to announce the European launch of MCoBeauty, starting in London. Known for its innovative and high-quality cosmetics, MCoBeauty embodies our commitment to empowering individuals to embrace their beauty while delivering exceptional value. This milestone underscores VidaCorp's ambition to redefine global health and beauty standards, bringing innovative, accessible solutions to new markets.

About The Role

MCoBeauty is on the hunt for a talented and passionate Social Media and Content Manager to lead our social media strategy in the UK. This is an exciting opportunity to drive the launch of Australia’s fastest-growing beauty brand into a new market, building a vibrant and engaged online community that embodies MCoBeauty's commitment to accessible, trend-focused cosmetics.

You will spearhead our UK social media presence, focusing on engaging content creation, community building, and impactful campaigns while aligning with MCoBeauty's global brand vision. This role demands creativity, commercial acumen, and a strong understanding of the UK beauty landscape. The ideal candidate is an avid social media consumer with experience using platforms such as Sprinklr or other social reporting tools, and comfortable collaborating with a variety of stakeholders in a fast-paced environment.

Role & Responsibilities

• Develop and execute a robust social media strategy tailored for the UK market, reflecting MCoBeauty's brand tone and values.
• Create and curate engaging, platform-specific content (text, images, videos) for key social channels including Instagram, TikTok, and emerging platforms.
• Collaborate with in-house and external creative teams to produce visually compelling and trend-focused content.
• Plan and manage monthly content calendars to align with product launches, partnerships, and seasonal trends.
• Cultivate and engage MCoBeauty's UK online community, responding to comments, messages, and customer inquiries promptly.
• Build relationships with beauty influencers and creators, negotiating collaborations that drive brand awareness and authenticity.
• Monitor and manage sentiment, ensuring a positive and consistent brand presence.
• Lead UK-specific campaigns, giveaways, and influencer partnerships that amplify product launches and brand milestones.
• Collaborate with the global marketing team to ensure campaigns align with overarching objectives while resonating with the UK audience.
• Track and analyse social media performance metrics, including engagement, reach, and ROI, providing regular reports and insights.
• Use analytics to refine strategies, optimise content, and identify growth opportunities in the UK market.
• Stay ahead of UK beauty and social media trends, identifying opportunities to position MCoBeauty as a leader in the market.
• Research competitors and audience preferences to inform strategy and content.
• Experiment with innovative social media features and emerging platforms to drive engagement and brand awareness.

Skills & Experience:

• Proven experience (5+ years) in social media management, preferably within the beauty or lifestyle sector.
• A deep understanding of the UK beauty market, including consumer behaviour and key industry trends.
• Experience managing influencer collaborations and partnerships within the UK.
• Strong analytical skills with experience using social media analytics tools.
• Creative thinker with exceptional communication and storytelling skills.
• Ability to thrive in a fast-paced, results-driven environment.

At DBG Health, we offer more than just a job, we offer a dynamic and supportive work environment where you can make a real impact. As part of our team, you'll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally.

• A values-driven business fostering a supportive and friendly team culture
• The ability to work autonomously, empowering you to drive your own success
• Opportunities to grow your career globally across all divisions within DBG Health – including Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group, and Axe Health Services – offer exciting prospects for advancing in their expanding markets.

DBG Health is committed to fostering a workplace culture that is safe and accessible for all. We are an equal- opportunity employer and encourage applications regardless of cultural background, gender identity, sexual orientation, disability or neurodiversity. We strive to build a collaborative, inclusive workplace that is representative of the communities we work and live in.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Retail and Retail Health and Personal Care Products

Referrals increase your chances of interviewing at MCoBeauty by 2x

Sign in to set job alerts for “Social Media Manager” roles.

London, England, United Kingdom 3 days ago

London, England, United Kingdom 1 day ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 week ago

Social Media Manager / Content Creator Full Time / Part-Time

London, England, United Kingdom 10 hours ago

Kingston Upon Thames, England, United Kingdom £50,000.00-£55,000.00 20 hours ago

London, England, United Kingdom 3 days ago

London, England, United Kingdom 19 hours ago

London, England, United Kingdom 6 days ago

Social Media and Influencer Marketing Manager

London, England, United Kingdom 5 days ago

London Area, United Kingdom £40,000.00-£50,000.00 22 hours ago

Social Media Marketing Manager - Baby products brand

London, England, United Kingdom 2 months ago

London, England, United Kingdom 2 weeks ago

Romford, England, United Kingdom 1 day ago

London, England, United Kingdom 1 month ago

London, England, United Kingdom 20 hours ago

London, England, United Kingdom 1 week ago

Social Media & Marketing Manager, Fitness Brand

Marketing Planning & Performance Manager (m/f/d)

London, England, United Kingdom 1 week ago

Greater London, England, United Kingdom 1 week ago

London, England, United Kingdom 5 days ago

London, England, United Kingdom 2 weeks ago

Sidcup, England, United Kingdom 2 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.