Global Performance Marketing Director: Luxury E‑commerce

NET-A-PORTER; Greater London; Hybrid; GBP 150,000 - 210,000; Full time

Benefits offered by this job

Pension contributions

Staff discounts

Private medical insurance

Flexible working

Job summary

NET-A-PORTER is seeking a growth-oriented, analytical Global Digital Marketing Director to lead performance marketing across NET-A-PORTER and MR PORTER. You will oversee a global media team, driving acquisition, performance, and brand relevance across markets.

The ideal candidate brings 15+ years in digital performance marketing, with 5+ years leading global acquisition in luxury ecommerce, and a strong analytics and leadership track record.

Qualifications

• 15+ years in digital performance marketing.
• 5+ years leading global acquisition in luxury ecommerce or retail.
• Proven P&L management with ROI focus.
• Strong data analytics background (GA4, MMM, DDA).
• Leadership across cross-functional teams and C-suite storytelling.
• Bachelor's or Master's in Marketing, Business, Economics, Statistics, or quantitative field.

Responsibilities

• Architect multi-channel growth strategies to acquire HNW and EIP cohorts globally.
• Own media budget to maximize CAC efficiency, AOV, and EBITDA growth.
• Lead localized campaigns across NA, Europe, UK, APAC, MEA (Search, Paid Social, Affiliates, Programmatic).
• Champion Search/Shopping and AI-driven bidding for visibility of high-intent terms.
• Oversee analytics and attribution to optimise performance.
• Partner with Buying, Merchandising, Brand, Finance to translate drops and buys into campaigns.
• Lead negotiations with major adtech platforms (Google, Meta, TikTok) for beta access and rates.
• Mentor and scale a global team of 37 performance marketers.

Skills

Digital marketing leadership

Global acquisition

Data analytics

Leadership & communication

Education

Bachelor's or Master's in Marketing/Business/Statistics

Tools

GA4

MMM

DDA

Job description

NET-A-PORTER is seeking a growth-oriented, analytical Global Digital Marketing Director to lead performance marketing across NET-A-PORTER and MR PORTER. You will oversee a global media team, driving acquisition, performance, and brand relevance across markets.

The ideal candidate brings 15+ years in digital performance marketing, with 5+ years leading global acquisition in luxury ecommerce, and a strong analytics and leadership track record.