Global Digital Growth Director — Luxury E‑commerce

LuxExperience; Greater London; Hybrid; GBP 150,000 - 230,000; Full time

Benefits offered by this job

Pension

Staff discount

Private medical insurance

Flexible working

Job summary

NET-A-PORTER, part of LuxExperience, seeks a Global Digital Marketing Director to lead performance marketing across markets. You will architect multi-channel growth strategies, drive acquisition and accuracy across regions, and manage major adtech partnerships.

Ideal candidates bring 15+ years in digital marketing with 5+ years in global luxury ecommerce leadership, strong analytics (GA4, MMM, DDA, LTV), and a track record of delivering ROI with low CAC. Hybrid work in London is offered.

Qualifications

• 15+ years in digital performance marketing.
• 5+ years leading global acquisition in luxury ecommerce.
• Experience with paid search, paid social, automation, and affiliates.
• Strong data & analytics with GA4, MMM, DDA, LTV.

Responsibilities

• Architect multichannel growth strategies to acquire HNW and EIP globally.
• Manage direct performance investments to maximize CAC efficiency, AOV, and EBITDA growth.
• Lead localized performance campaigns across NA, Europe, UK, APAC, MEA, integrating Search (PMax), Paid Social, Affiliates, Programmatic.
• Champion Search, Shopping, and AI-driven bidding for high‑intent terms.
• Collaborate with Buying, Merchandising, Brand, and Finance to translate drops and buys into campaigns.
• Lead negotiations with major adtech platforms (Google, Meta, TikTok) for beta access and rates.
• Mentor and scale a global team of performance marketers.

Skills

Acquisition strategy

Global leadership

Data analytics

Budget management

Leadership communication

Education

Bachelor’s or Master’s in Marketing/Business/Statistics

Tools

GA4

MMM

DDA

Predictive LTV

Job description

NET-A-PORTER, part of LuxExperience, seeks a Global Digital Marketing Director to lead performance marketing across markets. You will architect multi-channel growth strategies, drive acquisition and accuracy across regions, and manage major adtech partnerships.

Ideal candidates bring 15+ years in digital marketing with 5+ years in global luxury ecommerce leadership, strong analytics (GA4, MMM, DDA, LTV), and a track record of delivering ROI with low CAC. Hybrid work in London is offered.