Global Partner Marketing Strategist: Microsoft & ABM Lead

IFS; England; Hybrid; GBP 70,000 - 110,000; Full time

Job summary

IFS is seeking a Global Partner Marketing Senior Strategist to lead and coordinate joint marketing programs with Microsoft, aligning global and regional teams to drive demand, co-sell initiatives and marketplace growth.

You will own the Microsoft marketing strategy, build trusted relationships across marketing and alliance teams, and oversee governance, planning, and performance to deliver new pipeline for IFS solutions within the Microsoft ecosystem.

Qualifications

• Global B2B technology partner/alliances marketing experience.
• Experience developing demand generation, ABM and strategic alliance programs.
• Proven ability to influence stakeholders across large, matrixed organizations.
• Strong understanding of pipeline creation and marketing performance.
• Excellent program management, communication and presentation skills.
• Analytical, organized and collaborative with competing priorities.
• Experience with enterprise software, SaaS or cloud solutions preferred.
• Direct experience with Microsoft or its partner ecosystem is desirable.
• Fluent English; additional languages are beneficial.
• Degree in Marketing, Business or related discipline, or equivalent experience.
• Demonstrable experience leading complex multi-stakeholder marketing programs in a global organization.

Responsibilities

• Own and coordinate the global Microsoft marketing plan and priorities.
• Act as primary global marketing contact between IFS and Microsoft, building trusted relationships.
• Establish governance and prioritisation across global and regional stakeholders.
• Maintain visibility of activity and priorities across regions and units.
• Develop joint demand generation programmes to create pipeline and revenue.
• Coordinate Microsoft-focused initiatives covering Azure, co-sell and marketplace growth.
• Lead the annual Microsoft Partner of the Year Awards submission.
• Coordinate customer stories, executive references and thought leadership.
• Deliver marketing initiatives to increase IFS visibility in the Microsoft ecosystem.
• Support Microsoft activation across global campaigns and events.
• Monitor programme performance and deliver business reviews.

Skills

Partner marketing

Demand generation

ABM

Stakeholder management

Program management

Marketing strategy

Fluent English

Microsoft ecosystem

Global marketing

Education

Degree in Marketing or Business

Job description

IFS is seeking a Global Partner Marketing Senior Strategist to lead and coordinate joint marketing programs with Microsoft, aligning global and regional teams to drive demand, co-sell initiatives and marketplace growth.

You will own the Microsoft marketing strategy, build trusted relationships across marketing and alliance teams, and oversee governance, planning, and performance to deliver new pipeline for IFS solutions within the Microsoft ecosystem.