Global Partner Marketing Strategist & Enablement

IFS; England; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

IFS is seeking a Global Partner Marketing Senior Strategist to lead global partner marketing and enablement initiatives. You will activate demand generation campaigns with partner ecosystems and collaborate across regional teams to deliver measurable business impact in a fast-paced environment.

The role requires hands-on execution, strong cross-functional collaboration, and a track record of delivering multi-channel marketing programs within enterprise software or SaaS.

Qualifications

• 3–5+ years of relevant B2B marketing experience.
• Proven experience delivering integrated, multi‑channel marketing programs that drive demand and pipeline through a partner ecosystem.
• Strong programme and project management skills with the ability to manage multiple priorities and deliver through cross‑functional teams.
• Commercial understanding of demand generation, lead management and pipeline contribution.
• Comfortable with marketing reporting, tracking performance against KPIs and using results to improve execution.
• Excellent communication, relationship‑building and influencing skills across marketing, sales and partner stakeholders.

Responsibilities

• Deliver partner-ready campaigns and drive adoption across the partner ecosystem.
• Collaborate with central campaigns to identify sales plays relevant to partners and assemble campaign tool kits.
• Educate marketing and BD teams within channels on messaging and best practices for execution success.
• Provide a key interface into the IFS ecosystem, championing channel marketing imperatives and assets.
• Share updated campaigns and content with partners via partner connect, emails, webinars and workshops, with regional teams.
• Coordinate global MDF processes with regional teams to present a clear global view.
• Report on pipeline contribution and engagement against targets and optimize partner campaigns.
• Drive campaign adoption and share best practices across regions.

Skills

B2B marketing

campaign management

marketing automation

cross-functional collaboration

KPIs tracking

Education

Marketing degree

Tools

SharePoint

Marketing automation platforms

Job description

IFS is seeking a Global Partner Marketing Senior Strategist to lead global partner marketing and enablement initiatives. You will activate demand generation campaigns with partner ecosystems and collaborate across regional teams to deliver measurable business impact in a fast-paced environment.

The role requires hands-on execution, strong cross-functional collaboration, and a track record of delivering multi-channel marketing programs within enterprise software or SaaS.