Global Marketing Operations Leader (MarTech, AI & ABM)

ImmigrationGPT; Greater London; Hybrid; GBP 45.000 - 55.000; Vollzeit

Zusammenfassung

Boku Network Services UK Ltd, London, is hiring a Marketing Operations Manager to own the systems, data and processes powering global marketing. You will lead the MarTech stack, enable scalable campaigns and drive data-informed decisions across demand generation and revenue teams.

You will build models for attribution, optimize lead lifecycle, enforce data governance (GDPR where applicable) and explore AI-driven automation to improve efficiency and impact.

Qualifikationen

• 7+ years of practical experience in marketing operations, revenue operations or marketing technology.
• Experience with Salesforce and Account Engagement; strong automation and governance.
• Ability to translate funnel metrics into actionable insights and decisions.
• Proven track record in lead management, attribution and cross-functional collaboration.

Aufgaben

• Own and optimize the marketing tech stack and data flows to support global campaigns.
• Develop and refine attribution models linking campaigns to pipeline and revenue.
• Lead lifecycle management from signal to handover, with SLAs and governance.
• Design and implement AI-enabled workflow improvements to reduce manual effort.

Kenntnisse

Salesforce

Account Engagement

Marketing Ops

Attribution

Data governance

ABM

AI automation

Leadership

Jobbeschreibung

Boku Network Services UK Ltd, London, is hiring a Marketing Operations Manager to own the systems, data and processes powering global marketing. You will lead the MarTech stack, enable scalable campaigns and drive data-informed decisions across demand generation and revenue teams.

You will build models for attribution, optimize lead lifecycle, enforce data governance (GDPR where applicable) and explore AI-driven automation to improve efficiency and impact.