Global External Communications Lead

Sitecore; Greater London; On-site; GBP 75,000 - 110,000; Full time

Job summary

Sitecore is seeking an External Communications Lead in London to shape and amplify the company's story across external audiences. You will lead proactive media relations, support product and corporate storytelling, elevate executive visibility, and drive earned media programs that strengthen Sitecore’s reputation.

The ideal candidate brings deep knowledge of digital experience platforms, CMS, MarTech, and a track record of translating complex product innovations into clear narratives.

Qualifications

• 7+ years in public relations or external communications.
• Experience in-house and at a PR/communications agency.
• Strong knowledge of digital experience platforms, CMS, MarTech.
• Proven ability to translate complex technology into clear narratives for external audiences.
• Experience managing people and agency relationships.

Responsibilities

• Develop and execute external communications strategies to increase awareness of Sitecore, its platform, customer impact, and thought leadership.
• Build and maintain relationships with key journalists, editors, and influencers across business, tech, and MarTech press.
• Lead proactive media outreach around company news, product launches, customer stories, data-driven announcements, and executive commentary.
• Partner with corporate communications, product marketing, customer marketing, field marketing, social media, and executives to develop differentiated stories and messaging.
• Draft and edit press releases, messaging frameworks, media pitches, Q&A, executive talking points, bylines, blogs, and briefing materials.
• Translate technical product topics into concise, relevant external narratives.
• Drive executive visibility opportunities, including media interviews, speaking engagements, contributed content, and trend commentary.
• Manage PR agencies, scope, priorities, budget, performance, and results.
• Track, analyze, and report on coverage, share of voice, and overall communications impact.
• Support reactive communications and issues management when needed.

Job description

Sitecore is seeking an External Communications Lead in London to shape and amplify the company's story across external audiences. You will lead proactive media relations, support product and corporate storytelling, elevate executive visibility, and drive earned media programs that strengthen Sitecore’s reputation.

The ideal candidate brings deep knowledge of digital experience platforms, CMS, MarTech, and a track record of translating complex product innovations into clear narratives.