Global Digital Strategy & Enablement Lead

Theramex; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

25 days holiday + 8 bank holidays

Private Health Insurance for employee"

Pension contribution: 10% company + 5%

Hybrid Working

Cycle to Work Scheme

Engaging employee experience

Job summary

Theramex is seeking a Senior Manager, Digital Strategy & Enablement to accelerate the company’s digital transformation. You will define the global roadmap, establish standards, and bridge global brand strategy with local market execution.

You will build a Digital Centre of Excellence, empower teams through capability building, and lead practical digital initiatives from strategy to implementation across geographies.

Qualifications

• Bachelor's degree in Marketing, Business, Life Sciences, or related discipline.
• Experience with digital marketing in the pharmaceutical industry.
• Strong understanding of global and local digital channel ecosystems and engagement.
• Ability to analyse campaign performance and translate insights into action.
• Deep expertise in CRM and marketing automation platforms, incl. OCE.
• Proven track record of leading change within complex global organisations.
• Natural coach with ability to build digital capabilities for non-digital stakeholders.
• Excellent influencing and stakeholder management without direct authority.
• Highly organised, execution-focused with scalable processes.
• Knowledge of ABPI, EFPIA, GDPR and MLR review/approval processes.

Responsibilities

• Lead the development of the global digital roadmap and standardized ways of working.
• Bridge global brand strategy with local market execution.
• Build a world-class Digital Centre of Excellence and enable capability building.
• Collaborate across functions to co-create practical digital solutions.
• Define a global digital measurement framework with KPI visibility.
• Develop executive dashboards for real-time digital performance insights.
• Evolve the digital ecosystem with robust tracking and analytics.
• Lead omnichannel customer journeys across global markets.
• Scale local innovations into global best practices.

Skills

Digital marketing

Pharma industry experience

CRM & marketing automation

Omnichannel strategy

Stakeholder management

Data analytics

Education

Bachelor's degree in Marketing, Business, Life Sciences, or related discipline

Tools

CRM platforms (OCE)

Job description

Theramex is seeking a Senior Manager, Digital Strategy & Enablement to accelerate the company’s digital transformation. You will define the global roadmap, establish standards, and bridge global brand strategy with local market execution.

You will build a Digital Centre of Excellence, empower teams through capability building, and lead practical digital initiatives from strategy to implementation across geographies.