Senior Manager, Global Digital Strategy & Enablement

Theramex; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

25 days holiday + 8 bank holidays

Private Health Insurance for employee"

Pension contribution: 10% company + 5%

Hybrid Working

Cycle to Work Scheme

Engaging employee experience

Job summary

Theramex is seeking a Senior Manager, Digital Strategy & Enablement to accelerate the company’s digital transformation. You will define the global roadmap, establish standards, and bridge global brand strategy with local market execution.

You will build a Digital Centre of Excellence, empower teams through capability building, and lead practical digital initiatives from strategy to implementation across geographies.

Qualifications

• Bachelor's degree in Marketing, Business, Life Sciences, or related discipline.
• Experience with digital marketing in the pharmaceutical industry.
• Strong understanding of global and local digital channel ecosystems and engagement.
• Ability to analyse campaign performance and translate insights into action.
• Deep expertise in CRM and marketing automation platforms, incl. OCE.
• Proven track record of leading change within complex global organisations.
• Natural coach with ability to build digital capabilities for non-digital stakeholders.
• Excellent influencing and stakeholder management without direct authority.
• Highly organised, execution-focused with scalable processes.
• Knowledge of ABPI, EFPIA, GDPR and MLR review/approval processes.

Responsibilities

• Lead the development of the global digital roadmap and standardized ways of working.
• Bridge global brand strategy with local market execution.
• Build a world-class Digital Centre of Excellence and enable capability building.
• Collaborate across functions to co-create practical digital solutions.
• Define a global digital measurement framework with KPI visibility.
• Develop executive dashboards for real-time digital performance insights.
• Evolve the digital ecosystem with robust tracking and analytics.
• Lead omnichannel customer journeys across global markets.
• Scale local innovations into global best practices.

Skills

Digital marketing

Pharma industry experience

CRM & marketing automation

Omnichannel strategy

Stakeholder management

Data analytics

Education

Bachelor's degree in Marketing, Business, Life Sciences, or related discipline

Tools

CRM platforms (OCE)

Job description

London, United Kingdom – Hybrid (3 days per week in-office – St James Park)
At Theramex we are driven by a clear purpose by improving the lives of women around the world through innovative and accessible healthcare. As one of the fastest growing global specialists in Women’s Health, we combine the agility of a scale up with the impact and ambition of a private equity backed organisation. Here, your work translates into real world outcomes - shaping portfolios, influencing strategic direction, and driving meaningful change for patients. You’ll join a collaborative, high performing team that values expertise, encourages fresh thinking, and empowers people to lead with ownership. If you are motivated by purpose, growth, and the opportunity to make a lasting difference, Theramex offers a place where your contribution truly matters.

About You

• Bachelor's degree in Marketing, Business, Life Sciences, or a related discipline.
• Experience with digital marketing, including extensive experience within the pharmaceutical industry.
• Strong understanding of global and local digital channel ecosystems, customer behaviours, and engagement preferences across multiple touchpoints.
• Ability to analyse campaign performance and customer engagement data, translating insights into actionable recommendations that drive optimisation and business impact.
• Deep expertise in CRM and marketing automation platforms, including knowledge of OCE and its application in customer engagement strategies.
• Proven track record of leading change and embedding new processes, standards, and ways of working within complex, matrixed global organisations.
• Natural coach and mentor with a demonstrated ability to build digital capabilities and make complex concepts accessible to non-digital stakeholders.
• Strong influencing and stakeholder management skills, with the ability to challenge the status quo and drive alignment across Global Brand Leads and Country Teams without direct authority.
• Highly organised and execution-focused, with a proven ability to design and implement scalable, efficient, and repeatable processes.
• Strong understanding of healthcare compliance requirements (e.g., ABPI, EFPIA, GDPR) and experience navigating Medical, Legal, and Regulatory (MLR) review and approval processes.

About The Role

The Senior Manager, Digital Strategy & Enablement is a newly created role focused on accelerating the company's digital transformation agenda. This position will lead the development of the global digital roadmap, establish standardized ways of working, and bridge the gap between global brand strategy and local market execution.

A key priority will be building a world-class Digital Centre of Excellence, empowering teams through capability building and best-in-class omnichannel frameworks. The role requires a hands‑on, execution‑focused leader who can collaborate across functions, co‑create practical solutions, and drive initiatives from strategy through to implementation.

Key Duties and Responsibilities

• Partner with Global Marketing teams to translate brand and therapeutic area strategies into integrated, high-impact omnichannel customer journeys.
• Serve as the strategic digital lead to Global Marketing, embedding digital-first thinking into brand planning and execution.
• Collaborate with IT and Analytics teams to evolve and future-proof the digital ecosystem, ensuring robust tracking, measurement, and performance visibility across channels.
• Lead the development of the corporate website and global social media strategy, delivering a best‑in‑class digital experience and amplifying external engagement.
• Develop and maintain the Global Digital Playbook, establishing clear standards and best practices for content development, channel activation, traffic generation, and KPI measurement.
• Optimise the digital operating model by defining clear roles, responsibilities, and ways of working between global and local teams to maximise efficiency and reduce duplication.
• Partner with IT to develop and deliver a Digital Excellence training programme to strengthen digital capabilities and execution standards across country marketing teams.
• Provide hands‑on support and strategic guidance for priority initiatives, ensuring alignment with global standards while addressing local business needs.
• Facilitate cross‑market best practice forums to share success stories, pilot outcomes, insights, and lessons learned across geographies.
• Define and implement a global digital measurement framework, establishing consistent KPIs for engagement, conversion, and ROI across all markets.
• Develop executive-level reporting dashboards that provide real‑time visibility into digital performance, business impact, and optimisation opportunities.
• Identify, evaluate, and scale successful local innovations and pilot programmes into global best practices.

What does our team say about life at Theramex?

“Having now been with Theramex for a few months, I’m really enjoying my time here. Right from the outset, the onboarding experience, induction, and orientation have been brilliant, and I already feel like I am making the most of opportunities to add value to the business in meaningful ways. Theramex has a friendly and supportive vibe and is a place where I feel supported and valued.”

Umut Tarakcilar, Senior Treasury Analyst

Why Join Us?

• A fast-paced environment with broad exposure, giving you opportunities to develop professionally - even outside your core area of expertise
• A culture that supports learning, celebrates success, and recognizes performance
• Opportunities for driven and talented professionals to contribute to our exciting journey

Benefits & Perks

• Competitive reward package, including:
• 25 days holiday + 8 bank holidays
• Private Health Insurance for employee and family members
• Pension contribution: 10% company + 5% employee (auto-enrolled from day one)
• Hybrid Working
• Cycle to Work Scheme
• Engaging employee experience to come together as a community: in-office events, shared learning and much more!