Global Digital Performance Lead — Hospitality (Hybrid)

3Search; England; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid working model

Global remit across city destinations

Collaborative culture

Discounts across hotel portfolio

Job summary

A leading hospitality group in London is seeking a Digital Performance Lead to shape paid media strategy across global markets. The role involves overseeing performance insights, guiding optimization campaigns, and collaborating with various teams to drive growth. Candidates should have over 5 years of experience in performance marketing, particularly in paid search and social media, along with strong data analysis and strategy skills. This position offers hybrid working with a dynamic team focused on innovative growth strategies.

Qualifications

• 5+ years of experience in performance marketing or digital media.
• Demonstrated success in improving ROAS and CPA across various markets.
• Ability to analyze complex data and manage agency relationships.

Responsibilities

• Set the strategic agenda for paid media in partnership with the agency.
• Own performance insights across all hotels and geographies.
• Guide multi-channel test-and-learn campaigns to optimize results.

Skills

Performance marketing expertise

Paid search experience

Data analysis skills

Geo-targeting and segmentation proficiency

Tools

GA4

Looker Studio

Excel/Sheets

SQL

Job description

A leading hospitality group in London is seeking a Digital Performance Lead to shape paid media strategy across global markets. The role involves overseeing performance insights, guiding optimization campaigns, and collaborating with various teams to drive growth. Candidates should have over 5 years of experience in performance marketing, particularly in paid search and social media, along with strong data analysis and strategy skills. This position offers hybrid working with a dynamic team focused on innovative growth strategies.