Head of Digital — Data-Driven Growth for Hospitality

Heartwood Collection; Teddington; On-site; GBP 90,000 - 125,000; Full time

Benefits offered by this job

Head Office Bonus (up to 10% of salary)

Private Healthcare through Bupa

25 days of holiday plus bank holidays

Job summary

A premium casual dining group is seeking a Head of Digital to lead the digital strategy for their growing team. You will be responsible for managing digital touchpoints, driving guest acquisition, and overseeing key agency partnerships. The ideal candidate has over 3 years in digital marketing, with experience in a leadership role and a strong understanding of the MarTech landscape. This full-time position offers a competitive salary and generous perks, including a bonus and discounts across all sites.

Qualifications

• Experience in hospitality, travel, or retail is an advantage.
• Deep understanding of the 'MarTech' landscape.
• Ability to work in a fast-paced environment.

Responsibilities

• Define and execute the digital strategy to drive online bookings.
• Manage specialist agencies to ensure high-quality traffic.
• Oversee CRM and loyalty programmes for customer engagement.

Skills

Digital marketing

Data-driven strategy

CRM management

Team leadership

Content strategy

Education

3+ years in digital marketing or ecommerce

Tools

CRM (Airship/Atreemo)

CMS (WordPress)

Loyalty (Pepper)

Analytics (GA4/Tableau)

Job description

A premium casual dining group is seeking a Head of Digital to lead the digital strategy for their growing team. You will be responsible for managing digital touchpoints, driving guest acquisition, and overseeing key agency partnerships. The ideal candidate has over 3 years in digital marketing, with experience in a leadership role and a strong understanding of the MarTech landscape. This full-time position offers a competitive salary and generous perks, including a bonus and discounts across all sites.