Global Crypto KOL Strategy Lead

Favia; United Kingdom; Remoto; GBP 80.000 - 140.000; Tempo integral

Resumo da vaga

Favia is seeking a senior leader to build and lead its global KOL strategy, scale partnerships, and direct a regional BD team.

You will source and contract KOLs, manage compliance with crypto advertising laws, and design scalable programs across futures, margin, spot, and prop trading. The role emphasizes data-driven growth, cross-regional collaboration, and strong ROI through effective messaging and incentives.

Qualificações

• 5+ years in crypto with KOL program experience.
• Significant crypto KOL experience, especially traders.
• Proven track record growing users in regulated environments.
• Experience with partners across regions worldwide.
• Advanced crypto knowledge: products, revenue models, regional players.
• Existing relationships with crypto influencers/networks.
• Experience using software to manage KOLs across lifecycle.
• Experience across a large product suite using KOLs for multiple topics.
• Strong marketing analytics to measure partnership success.
• Creative thinking grounded in data with persuasive ideas.

Responsabilidades

• Lead global KOL strategy and BD team.
• Scale processes to source, contract, and manage KOLs.
• Ensure compliance with crypto advertising laws and disclosures.
• Negotiate deals delivering strong ROI.
• Attract top KOLs across futures, margin, spot, and prop trading.
• Develop messaging to highlight differentiators.
• Identify local-first ideas with KOL partners.
• Define global program benefits and feedback loops.
• Measure results and adjust deal structures.

Conhecimentos

KOL program mgmt

Crypto knowledge

Partnership development

Marketing analytics

Growth by data

Negotiation skills

Global experience

Ferramentas

KOL management software

Descrição da vaga

Favia is seeking a senior leader to build and lead its global KOL strategy, scale partnerships, and direct a regional BD team.

You will source and contract KOLs, manage compliance with crypto advertising laws, and design scalable programs across futures, margin, spot, and prop trading. The role emphasizes data-driven growth, cross-regional collaboration, and strong ROI through effective messaging and incentives.