Global Conversion Manager - Data-Driven Admissions Leader

Aston University; Birmingham; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Training and development

30 days leave + 13 holidays

Retail discounts

Family-friendly policies

On-site gym

Job summary

Aston University in Birmingham is seeking an experienced International Conversion Manager to lead our international conversion team and support our global student recruitment ambitions.

You will develop conversion strategies, oversee multi-channel campaigns, and work closely with Admissions, Marketing, and International Recruitment to maximise offer-to-enrolment conversion while delivering an outstanding experience for prospective international students.

Qualifications

• Must have experience leading and developing a high-performing team.
• Data-informed approach to improving performance.
• Experience in admissions, student recruitment or international higher education.

Responsibilities

• Lead and develop the international conversion team to drive top-line growth.
• Develop and implement innovative conversion strategies across multiple channels.
• Oversee multi-channel engagement campaigns and monitor performance metrics.
• Collaborate with Admissions, Marketing and International Recruitment to maximise offer-to-enrolment conversion.
• Utilise data and insights to inform decision-making and improve candidate experience.

Skills

Leadership

Project management

Data-driven decisions

Stakeholder management

International education experience

Job description

Aston University in Birmingham is seeking an experienced International Conversion Manager to lead our international conversion team and support our global student recruitment ambitions.

You will develop conversion strategies, oversee multi-channel campaigns, and work closely with Admissions, Marketing, and International Recruitment to maximise offer-to-enrolment conversion while delivering an outstanding experience for prospective international students.