Fundraising Manager

Royal British Legion; Greater London; Hybrid; GBP 42,000 - 46,000; Full time

Job summary

An established industry player is seeking a passionate and strategic Fundraising Manager to lead their Poppy Appeal campaign. This pivotal role involves guiding a team to achieve fundraising goals while fostering community engagement. You'll play a key role in budget planning and stakeholder relations, ensuring that all activities are well-resourced and aligned with the organization’s mission. With flexibility in working arrangements and a commitment to supporting the Armed Forces community, this position offers a unique opportunity to make a meaningful impact in people's lives. If you're driven by results and community support, this role is for you.

Benefits

28 days paid holiday

Generous pension contributions

Flexible working options

Employee Assistance Programme

Development courses

Opportunities to volunteer

Travel loans

Cycle to Work scheme

Qualifications

• Experience in community fundraising and volunteer management.
• Strong leadership skills with a focus on team motivation.

Responsibilities

• Lead a team of Poppy Appeal Managers to achieve fundraising targets.
• Ensure all activities align with the wider fundraising strategy.

Skills

Community Fundraising

Volunteer Management

Team Leadership

Budget Planning

Stakeholder Engagement

Education

Degree in Management or Related Field

Job description

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Recruitment Partner @ the Royal British Legion | Recruitment

Role: RegionalPoppy Appeal Manager

Location: London/South Midlands

Contract Type: Fixed Term: 12 Months

Hours: 35 Hours,Monday to Friday

Salary: £42,090 to £45,227 Per Annum (Inclusive of London Supplement)

We’re looking for an inspiring and strategic leader to join the Royal British Legion as a Regional Poppy Appeal Manager in London, however working in South Midlands for the first three months. In this fundamental role, you’ll lead a team of Poppy Appeal Managers across your region, supporting them to deliver one of the UK’s most recognised and respected fundraising campaigns. It’s a fantastic opportunity to shape how the Poppy Appeal is delivered locally, all while making a lasting difference to the Armed Forces community.

Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.

You’ll be responsible for guiding your team to meet income and contribution targets, ensuring all activity is carefully planned, well-resourced, and aligned with our wider fundraising strategy. With strong people management skills, you’ll lead by example – motivating your team, driving performance, and ensuring volunteers and supporters feel valued and inspired. You'll also play a key part in budget planning, compliance, and stakeholder engagement, building strong relationships with internal teams, local authorities, and community partners.

This role is perfect for someone with a background in community fundraising, volunteer management, or leading high-performing teams. If you’re passionate about people, results-driven, and excited by the challenge of bringing together communities in support of a cause that really matters, we’d love to hear from you.

At the Royal British Legion, we know the importance of flexibility, so we offer options like our 9-day fortnight while also considering other flexible working arrangements to suit your needs. We want you to feel supported in balancing work with life’s other joys!

You will be contracted to our London Hub, Haig House. Under our Future Working framework, there will be some flexibility for working remotely/at home, using our collaboration tools to work with colleagues, but with a minimum expectation of two days/week connecting directly face-to-face with colleagues at the hub. This particular role will require a full UK driving licence. The role will only require occasional travel to South Midlands locations (Oxford, Milton Keynes, Northampton) during the first three months of the post. On these days, travel will be considered as your London office days.

Employee benefits include -

• 28 day’s paid holiday (plus bank holidays), increasing with service, with optional annual leave purchase scheme of up to 5 working days
• Very generous pension contributions, with Employer contributions ranging from 6% to 14%
• A range of flexible working options may be available, depending on your role and the needs of RBL.
• Employee Assistance Programme providing confidential counselling, financial and legal advice
• A range of courses delivered by learning specialists to support your development goals and objectives.
• Opportunities to volunteer.
• Travel loans, Cycle to Work, and more!

For more detailed information about the role, please see our Vacancy Information Pack attached to our direct advert.

RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.

We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.

If you require the job advert or job description in an alternative format, please contact 0808 802 8080.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Temporary

Job function

• Job function

  Management, Training, and Administrative

• Industries

  Non-profit Organizations, Fundraising, and Philanthropic Fundraising Services

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