Frontline Tech BDR: Drive Growth & Impact

Sona; City of Westminster; Hybrid; GBP 40,000 - 47,000; Full time

Benefits offered by this job

Salary £40k-£47k + 50% OTE

Hybrid - London office (Soho)

Share options

35 days annual leave

Pension matching 5%

Health insurance

Parental leave & pay

Annual team retreats

MacBook & home office budget

Professional development budget

Unlimited books

Job summary

Sona, a next‑gen AI‑native frontline workforce platform, is hiring a Business Development Representative in London. You’ll join an early‑stage, high‑performing team focused on outbound prospecting and building a healthy sales pipeline.

This role offers dedicated mentorship from top‑performing AEs, a clear growth path, and a culture built on ownership and learning. Hybrid work with in‑office days in Soho, plus strong benefits and growth potential.

Qualifications

• 6–12 months of experience in a sales development role at a tech or software company.
• Ambition, resilience and a genuine passion for career growth.
• Curiosity to learn and adapt in a dynamic, fast‑paced environment.
• Comfort making calls to senior people (C‑Suite, Directors).
• Interest in sales psychology and testing messaging that converts.

Responsibilities

• Identify and engage with prospects in the Social Care or Hospitality vertical.
• Partner with our marketing and sales teams to create compelling outreach strategies.
• Making outbound calls to strategic contacts (Directors / C‑Suite).
• Running discovery calls.
• Experiment to determine the right messaging and content for prospective customers across all funnel stages.
• Arrange meetings with customers and Account Executives.
• Collaborate closely with seasoned professionals who are invested in your growth and success.
• Be the face of Sona. Attend relevant events and trade shows to meet current and future customers in‑person.

Skills

Sales development

Ambition

Resilience

Curiosity

Communication

Sales psychology

Target driven

Job description

Sona, a next‑gen AI‑native frontline workforce platform, is hiring a Business Development Representative in London. You’ll join an early‑stage, high‑performing team focused on outbound prospecting and building a healthy sales pipeline.

This role offers dedicated mentorship from top‑performing AEs, a clear growth path, and a culture built on ownership and learning. Hybrid work with in‑office days in Soho, plus strong benefits and growth potential.