Founding SDR — Hybrid UK, Equity, AI Data Platform

Orchestra; Greater London; Hybrid; GBP 54,000 - 72,000; Full time

Benefits offered by this job

Equity

Hybrid work London (3 days in office)

Annual Offsite

Bi-weekly socials

Monthly team lunches

Pension company match

Job summary

Orchestra is hiring a Founding Sales Development Representative in the UK to lead the frontline of our go-to-market. You will run structured outbound across email, phone and LinkedIn against data and analytics teams, owning your targets with coaching in a fast-scaling startup.

Based in London, you will collaborate with senior leaders and cross-functional teams, develop the pipeline, qualify prospects, and help shape our early GTM motion while enjoying equity and a collaborative culture.

Qualifications

• 1–2 years experience in a sales, SDR, or BDR role (SaaS/tech preferred).
• Proven track record of meeting or exceeding KPIs (meetings booked, pipeline generated).
• Self-starter with growth mindset and ability to work in a startup.
• Strong verbal and written communication skills.
• Proficient with modern sales tools like Attio, LinkedIn Sales Navigator and sequencing tools.

Responsibilities

• Lead outbound prospecting via email, phone and LinkedIn.
• Conduct discovery calls to qualify fit against ICP.
• Articulate Orchestra’s value and generate prospect interest.
• Set up high-quality meetings for the sales team and ensure smooth handover of leads.
• Attend and support events (online and in-person) to drive follow-ups.
• Help establish a high-performing SDR function as the team scales.

Skills

Outbound Prospecting

Qualification Calls

Pipeline Management

Sales Tools

Communication

Tools

Attio

LinkedIn Sales Navigator

Outreach/Sequencing Tools

Job description

Orchestra is hiring a Founding Sales Development Representative in the UK to lead the frontline of our go-to-market. You will run structured outbound across email, phone and LinkedIn against data and analytics teams, owning your targets with coaching in a fast-scaling startup.

Based in London, you will collaborate with senior leaders and cross-functional teams, develop the pipeline, qualify prospects, and help shape our early GTM motion while enjoying equity and a collaborative culture.