FMCG Marketing Controller: Growth & Strategy Lead

Advocate Group; St Albans; On-site; GBP 75,000 - 110,000; Full time

Job summary

The Advocate Group is exclusively supporting a leading food and beverage business in the search for a commercially driven and strategically minded Marketing Controller to shape and deliver the UK marketing agenda.

As Marketing Controller, you’ll set the marketing direction, translate consumer and market insight into commercially effective strategies, and ensure strong execution across the portfolio, working with the SLT and senior stakeholders.

Qualifications

• Experience in a Marketing Manager/Controller role within FMCG.
• Strong brand, consumer and shopper marketing understanding.
• Commercially astute with ability to link activity to growth.
• Experience in matrix organisations (desirable).
• Excellent stakeholder influencing skills in a fast-paced environment.

Responsibilities

• Shape UK marketing strategy across the portfolio.
• Lead brand and commercial marketing plans.
• Translate insights into growth opportunities.
• Collaborate with Sales and commercial teams.
• Develop and coach marketing talent.
• Drive continuous improvement with data.

Skills

Marketing leadership

FMCG experience

Brand & shopper marketing

Stakeholder management

Job description

The Advocate Group is exclusively supporting a leading food and beverage business in the search for a commercially driven and strategically minded Marketing Controller to shape and deliver the UK marketing agenda.

As Marketing Controller, you’ll set the marketing direction, translate consumer and market insight into commercially effective strategies, and ensure strong execution across the portfolio, working with the SLT and senior stakeholders.