Field Sales Controller – Category Leader

Vertex Resourcing; England; On-site; GBP 70,000 - 90,000; Full time

Job summary

Vertex Resourcing seeks an experienced Field Sales Controller – Category Leader to drive field performance and POS execution across major retail channels for a leading FMCG manufacturer.

The role reports to the Sales Director and acts as the bridge between Sales, Trade Marketing, Category and external field sales partners to maximise ROI on in-store execution. 5+ years in field sales leadership is preferred.

Qualifications

• Experience leading FMCG field sales teams.
• Proven ability to manage field agencies and KPIs.
• Strong data analysis capabilities, especially EPOS data.
• Excellent stakeholder management across Sales, Marketing and Ops.

Responsibilities

• Develop FMCG field sales strategy and oversee agency performance.
• Manage cross-functional stakeholders to align field activities with business goals.
• Define annual field strategies across Grocery, Convenience, Wholesale and Ireland; track KPIs and POS compliance.

Skills

Field sales leadership

Agency management

EPOS data analysis

Cross-functional stakeholder mgmt

Category management

Job description

Field Sales Controller – Category Leader

Job Description

Epic opportunity to join this category-leading FMCG manufacturer, driving field performance and point-of-sale execution across major retail channels.

With household-name brands, nationwide manufacturing reach, and major growth ambitions, this business combines scale and resource with an agile, collaborative culture. Reporting directly to the Sales Director, this high-impact role acts as the critical bridge between Sales, Trade Marketing, Category, and external field sales agency partners to maximize ROI on in-store execution.

The remit is broad and empowered – from defining annual field strategies across Grocery, Convenience, Wholesale, and Ireland to managing field agency KPIs, tracking EPOS data, and driving NPD distribution and POS compliance.

Background-wise – if you’re an experienced FMCG commercial professional with 5+ years in field sales leadership, agency management, and strong EPOS/data analysis capabilities, we’re going to want to talk to you!

FMCG Field sales strategy & agency management

Cross-functional stakeholder management