Experiential Retail Marketing Manager - Hybrid

The Miele Group; Abingdon; Hybrid; GBP 41,000 - 50,000; Full time

Benefits offered by this job

Salary up to £45,000 + benefits

Bonus scheme up to 2 months’ salary

Staff discounts on Miele products

Gym membership and onsite café

Job summary

The Miele Group in Abingdon, Oxfordshire, is seeking a Trade Marketing professional to lead premium in-store activations across our Experience Centres. The role blends brand activation with customer experience to drive traffic, engagement, and sales.

You will plan and deliver merchandising, promotions, and quarterly marketing plans, travel across Great Britain and Ireland, and collaborate with internal teams and landlords to maximise commercial results and Immer Besser service.

Qualifications

• 3-5 years of experience in Trade Marketing, Retail Marketing, Events, or a similar customer-focused environment.
• Strong communication skills with the ability to build effective relationships across departments and with external partners.
• Experience using customer insights, performance data, and commercial information to support decision-making and deliver results.
• Good Microsoft Office skills; experience with SAP or similar business systems would be advantageous.
• A flexible and proactive mindset with a commitment to continuous improvement and delivering an Immer Besser level of service in everything you do.

Responsibilities

• In close collaboration with internal departments, you will orchestrate premium in-store experiences and activations across Miele Experience Centres to drive customer engagement, traffic, and sales performance.
• Through effective planning and execution, you will manage visual merchandising, in-store assets, and promotional activity to ensure a consistent and premium brand experience.
• In partnership with local stakeholders and landlords, you will develop and maintain relationships that support strategic collaborations and increase local store traffic.
• Using customer, category, and performance insights, you will identify opportunities to improve conversion, profitability, and overall marketing effectiveness.
• In coordination with retail and marketing teams, you will develop and deliver quarterly and annual consumer marketing plans aligned with business objectives.
• Through strong project management, you will coordinate promotional execution, retailer calendars, store events, and brand campaigns to maximise impact and customer reach.
• Across Great Britain and Ireland, you will travel regularly to support Experience Centres, monitor performance, and implement initiatives that enhance customer experiences and commercial results.

Skills

Trade Marketing

Retail Marketing

Event management

Communication

Data-driven

Tools

Microsoft Office

SAP

Job description

The Miele Group in Abingdon, Oxfordshire, is seeking a Trade Marketing professional to lead premium in-store activations across our Experience Centres. The role blends brand activation with customer experience to drive traffic, engagement, and sales.

You will plan and deliver merchandising, promotions, and quarterly marketing plans, travel across Great Britain and Ireland, and collaborate with internal teams and landlords to maximise commercial results and Immer Besser service.