Retail Marketing Manager

Miele; Vale of White Horse; On-site; GBP 41,000 - 50,000; Full time

Benefits offered by this job

Product discounts

Gym membership

Onsite café

Health cash plan

Eye tests

Financial advice

Job summary

Miele in Abingdon, Oxfordshire, is seeking a dynamic Trade Marketing professional to lead premium in-store experiences at Experience Centres and drive growth. You will orchestrate activations, coordinate campaigns, manage assets, and foster strong partnerships across departments and with landlords.

You will analyze customer insights to improve conversion and profitability, while delivering quarterly marketing plans and events across Great Britain and Ireland.

Qualifications

• 3–5 years of experience in Trade Marketing, Retail Marketing or events.
• Strong communication skills across departments and with partners.
• Experience using customer insights and performance data to drive decisions.
• Proficiency with Microsoft Office; SAP or similar systems is advantageous.
• A proactive, flexible mindset committed to continuously improving service.

Responsibilities

• Orchestrate premium in-store experiences and activations across Miele Experience Centres to drive engagement, traffic, and sales.
• Plan and execute visual merchandising, in-store assets, and promotions for a premium brand experience.
• Build relationships with local stakeholders and landlords to support collaborations and increase store traffic.
• Utilize customer data and performance insights to improve conversion and profitability.
• Develop and deliver quarterly and annual consumer marketing plans aligned with business objectives.
• Coordinate promotional campaigns, retailer calendars, and store events to maximise impact.
• Travel across Great Britain and Ireland to support centres and implement initiatives.

Skills

Trade Marketing

Retail Marketing

Events

Stakeholder management

Tools

Microsoft Office

SAP

Job description

About Us

This role is part of our Direct Sales team and brings the Miele brand and our Immer Besser promise to life across our Experience Centres. You’ll lead impactful brand activations that drive growth, deepen customer engagement, and create exceptional experiences across every touchpoint. We strive to make our workplace and culture as future-proof as our world-renowned products. Join a team that has been evolving since 1899 and help us continue to achieve our philosophy of being “Immer Besser”.

Your Responsibilities

• In close collaboration with internal departments, you will orchestrate premium in-store experiences and activations across Miele Experience Centres to drive customer engagement, traffic, and sales performance


• Through effective planning and execution, you will manage visual merchandising, in-store assets, and promotional activity to ensure a consistent and premium brand experience


• In partnership with local stakeholders and landlords, you will develop and maintain relationships that support strategic collaborations and increase local store traffic


• Using customer, category, and performance insights, you will identify opportunities to improve conversion, profitability, and overall marketing effectiveness


• In coordination with retail and marketing teams, you will develop and deliver quarterly and annual consumer marketing plans aligned with business objectives


• Through strong project management, you will coordinate promotional execution, retailer calendars, store events, and brand campaigns to maximise impact and customer reach


• Across Great Britain and Ireland, you will travel regularly to support Experience Centres, monitor performance, and implement initiatives that enhance customer experiences and commercial results

What We Are Looking For

• 3 - 5 years of experience in Trade Marketing, Retail Marketing, Events, or a similar customer-focused environment


• Strong communication skills with the ability to build effective relationships across departments and with external partners


• Experience using customer insights, performance data, and commercial information to support decision-making and deliver results


• Good Microsoft Office skills; experience with SAP or similar business systems would be advantageous


• A flexible and proactive mindset with a commitment to continuous improvement and delivering an “Immer Besser” level of service in everything you do

What We Offer

• A salary of up to £45,000 plus a competitive benefits package


• A bonus scheme of up to two months’ salary


• Extensive discounts on Miele products for yourself, family, and friends


• Discounted gym membership and a subsidised onsite café


• An extensive health cash plan and free eye tests


• Additional benefits including financial advice, recognition schemes, and more

Additional Information

This is a full-time, permanent position with a base location of Abingdon, Oxfordshire alongside frequent travel to our Experience Centres.

We welcome applications from all backgrounds and are committed to creating an inclusive workplace where everyone can thrive.

£45,000 GBP