EU Affiliate Growth Manager

Thg Plc; Manchester; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

25 days annual leave

On-site gym

Staff discount on THG brands

On-site staff shop

Referral bonus up to £1000

Job summary

THG is seeking an Affiliate Manager to grow and manage our affiliate activity across European markets. You’ll report to the Affiliate Lead and build strong publisher partnerships, developing campaigns tailored to local audiences to drive customer acquisition and revenue.

You’ll work with local marketing teams and ecommerce colleagues to make the affiliate channel a meaningful contributor, balancing growth with ROI.

Qualifications

• Experience managing affiliate or partnership activity for an ecommerce or consumer brand.
• Track record of growing partner relationships and improving commercial performance.
• Confidence using affiliate platforms, analytics tools and performance reports.
• Strong negotiation, organisation and stakeholder management skills.
• Understanding how customer behaviour and promotional approaches vary across European markets.
• Practical, data-led approach and ability to manage several campaigns at once.
• Experience in sports nutrition, health, fitness or lifestyle ecommerce, and proficiency in an additional European language, would be an advantage.

Responsibilities

• Own day-to-day management of affiliate activity across assigned EU markets, including partner recruitment, onboarding, engagement and retention.
• Build relationships with publishers, content partners, comparison sites, loyalty and cashback partners, and other relevant affiliates.
• Plan and deliver campaigns around product launches, seasonal moments and local market opportunities.
• Negotiate commercial terms and placements that balance growth with return on investment.
• Monitor revenue, traffic, conversion, new customer acquisition and partner performance; turn insights into clear actions.
• Manage affiliate budgets, forecasts and reporting, sharing progress and recommendations with the Affiliate Lead.
• Work with local teams to ensure campaigns, offers and messaging suit each market.
• Maintain high standards of tracking, partner compliance and promotional accuracy.

Skills

Affiliate/Partnership management

Negotiation

Analytics & reporting

Stakeholder management

Data-driven approach

Campaign management

Tools

Affiliate platforms

Analytics tools

Job description

THG is seeking an Affiliate Manager to grow and manage our affiliate activity across European markets. You’ll report to the Affiliate Lead and build strong publisher partnerships, developing campaigns tailored to local audiences to drive customer acquisition and revenue.

You’ll work with local marketing teams and ecommerce colleagues to make the affiliate channel a meaningful contributor, balancing growth with ROI.