EMEA Marketing Content Lead — Video, Social & Brand

Techtronic Industries EMEA; Maidenhead; On-site; GBP 40,000 - 60,000; Full time

Job summary

Techtronic Industries (TTI) based in Maidenhead is seeking an experienced Content Marketing Lead for Europe, to plan and deliver compelling content supporting product launches and brand growth across Europe. You will lead a fast-paced marketing team, oversee shoots, and ensure content aligns with brand guidelines.

You will collaborate with regional teams, manage a direct report, and contribute to Pan-European campaigns, TV advertising, and cross-channel activations.

Qualifications

• Experience in content and social media marketing is essential.

Responsibilities

• Content Strategy & Production: Own and manage the content plan for RYOBI across Europe, coordinating photography, video, and social assets.
• Social Media Management: Support European social media strategy, coordinate agencies, and report performance metrics.
• Stakeholder & Cross-Functional Collaboration: Work with European and Global marketing teams; translate and localise content; maintain internal communications.
• Managerial Role: Manage one direct report – Marketing Assistant, RYOBI & AEG EMEA; provide guidance and development support.
• Brand Management: Support ATL campaigns; brief agencies; ensure brand guidelines and regional consistency.

Skills

Content marketing

Social media marketing

Video production

Project management

Stakeholder management

Team leadership

Multitasking in fast-paced env

Travel willingness

Education

2:1 University Degree or above

Tools

MS Excel

PowerPoint

Word

Outlook

Job description

Techtronic Industries (TTI) based in Maidenhead is seeking an experienced Content Marketing Lead for Europe, to plan and deliver compelling content supporting product launches and brand growth across Europe. You will lead a fast-paced marketing team, oversee shoots, and ensure content aligns with brand guidelines.

You will collaborate with regional teams, manage a direct report, and contribute to Pan-European campaigns, TV advertising, and cross-channel activations.