Europe Content Marketing Lead, Power Tools Brand

Techtronic Industries - TTI; Maidenhead; On-site; GBP 40,000 - 60,000; Full time

Job summary

Techtronic Industries (TTI) is seeking a Senior Content Marketing professional based in Maidenhead to plan and deliver content that supports product launches and brand growth across Europe. You will drive assets for RYOBI and coordinate regional teams to meet aggressive growth targets.

You will manage shoots, collaborate with marketing and product teams, and help translate content for European markets, ensuring consistent brand guidelines and impactful campaigns across channels.

Qualifications

• 3+ years in content or social media marketing.
• Experience running shoots (video or photo).
• Ability to plan across marketing channels and campaigns.

Responsibilities

• Own and manage the power tools content plan for RYOBI across Europe.
• Coordinate photography, video shoots, social media assets.
• Collaborate with EMEA Product Management to ensure on-brand content.
• Plan and manage shoots, ensuring asset quality and brand consistency.
• Support European social media strategy and agency coordination.
• Translate and localise content for European markets.
• Report monthly social media performance and insights.

Skills

Content marketing

Social media management

Video/photo shoots

Project management

Stakeholder management

Communication

Team collaboration

MS Office

Education

Bachelor's degree or higher

Tools

MS Excel

PowerPoint

Word

Outlook

Job description

Techtronic Industries (TTI) is seeking a Senior Content Marketing professional based in Maidenhead to plan and deliver content that supports product launches and brand growth across Europe. You will drive assets for RYOBI and coordinate regional teams to meet aggressive growth targets.

You will manage shoots, collaborate with marketing and product teams, and help translate content for European markets, ensuring consistent brand guidelines and impactful campaigns across channels.