EMEA Engagement & Personalization Experiment Lead

Disney Cruise Line - The Walt Disney Company; Greater London; Hybrid; Confidential; Full time

Benefits offered by this job

25 days annual leave

Private medical insurance

Dental care

Park admission

Job summary

The Walt Disney Company in London is seeking an Engagement and Experimentation Manager for EMEA to drive on-platform engagement, personalisation, homepage and experimentation across the region. You will lead regional testing, coordinate with global teams and local markets, and manage end-to-end delivery of experiments while tracking performance.

This hybrid role combines strategic roadmap with hands-on delivery.

Qualifications

• Experience within a digital business such as subscription, retail or trading.
• Successful track record in product management and delivering outcomes.
• Trading mindset with a proven record of daily optimisation of retention KPIs.
• Thrives in cross-functional / multi-territory teams, ideally in an international matrix organisation.
• Strong understanding of latest tech and SVOD platforms and subscription challenges.
• Ability to balance global strategy with local adaptations for results.

Responsibilities

• Own the EMEA personalisation and experimentation roadmap and publish monthly.
• Coordinate with global product and content teams to secure capability and set-up.
• Lead regional intake, source ideas with local markets, prioritise experiments.
• Track engagement performance and identify opportunities to test.
• Collaborate with CRM, marketing and content teams on engagement initiatives.

Skills

Digital business

Product management

Trading mindset

Cross-functional teams

SVOD platforms

Global vs local strategy

Job description

The Walt Disney Company in London is seeking an Engagement and Experimentation Manager for EMEA to drive on-platform engagement, personalisation, homepage and experimentation across the region. You will lead regional testing, coordinate with global teams and local markets, and manage end-to-end delivery of experiments while tracking performance.

This hybrid role combines strategic roadmap with hands-on delivery.