EMEA E-Commerce Content Governance Strategist

TikTok; Greater London; On-site; GBP 85,000 - 120,000; Full time

Job summary

TikTok is seeking a Content Governance Strategy Manager for the EMEA region based in London. This role focuses on shaping governance strategy for e-commerce content to protect consumer experience and platform trust.

You will partner with Product, Legal, Moderation, Engineering, and Business teams to translate governance challenges into scalable policies and enforcement workflows. 3+ years of relevant experience and SQL proficiency are required.

Qualifications

• Bachelor's degree or higher in a quantitative field.
• 3+ years experience in governance or content strategy.
• Proficient in SQL or other programming languages.

Responsibilities

• Monitor, analyze, and interpret key e-commerce content metrics, combining data insights, user feedback, case review, and enforcement signals to identify emerging content quality issues, abuse patterns, and ecosystem risks.
• Design, formulate, and continuously optimize governance policies, standards, and strategic interventions for e-commerce content, with the goal of improving policy effectiveness, content quality, compliance, and user trust.
• Drive deep diagnosis of content ecosystem problems, including low-quality content, misleading claims, abusive behaviors, and policy loopholes, and develop scalable governance solutions with clear impact measurement.
• Partner closely with cross-functional teams and global stakeholders, including Product, Legal, Moderation, Engineering, Business Teams, etc., to translate governance strategies into enforceable policies, operational workflows.
• Drive governance across the full content lifecycle, including policy design, risk detection, enforcement strategy, effectiveness evaluation, and governance iteration, to build a healthy, trustworthy, and sustainable e-commerce content ecosystem.

Skills

Governance

Content Strategy

Project Management

Strategic Thinking

Communication

SQL

Education

Bachelor's degree or higher

Job description

TikTok is seeking a Content Governance Strategy Manager for the EMEA region based in London. This role focuses on shaping governance strategy for e-commerce content to protect consumer experience and platform trust.

You will partner with Product, Legal, Moderation, Engineering, and Business teams to translate governance challenges into scalable policies and enforcement workflows. 3+ years of relevant experience and SQL proficiency are required.