EMEA Analytics Leader: Media & Measurement Strategy

Silverdrum

Greater London

Hybrid

GBP 86,000 - 105,000

Full time

14 days+
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Hybrid work London
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Job summary

Silverdrum in London is seeking an Analytics Director, EMEA, to lead senior client engagements and multi-market measurement programmes across major international accounts. You will sit between clients, agency teams and data scientists, shaping the approach and translating analytics into smarter media investment decisions.

This role focuses on MMM and wider media measurement, with scope to build out a team as the client scope grows, and to drive testing frameworks and best practices across

Qualifications

  • Strong experience within a large media agency / agency group environment, ideally across EMEA or global clients.
  • Proven experience leading sophisticated analytics, measurement or data science programmes across multiple markets.
  • Strong understanding of MMM and wider media measurement, but you don't necessarily need to be the person building the models yourself.
  • Consultative enough to challenge senior clients, but technically credible enough to work closely with data scientists and interrogate their approach.
  • Experience across broader areas such as attribution, experimentation, econometrics, optimisation or media planning analytics would be highly valuable.
  • Excellent senior stakeholder management and the ability to navigate complex global agency and client structures.

Responsibilities

  • Lead senior client engagement across complex, multi-market analytics and measurement programmes.
  • Drive the evolution and deployment of MMM, helping clients integrate measurement outputs into budget planning and investment decisions.
  • Establish testing best practice and measurement frameworks across international markets.
  • Review, challenge and improve the quality of analytics and modelling delivered by specialist data science teams.
  • Connect technical outputs with the commercial media challenge, turning complex analysis into a clear and compelling story for senior stakeholders.
  • Coordinate across agency, analytics, data operations and specialist teams to deliver cohesive solutions.

Job description

Silverdrum in London is seeking an Analytics Director, EMEA, to lead senior client engagements and multi-market measurement programmes across major international accounts. You will sit between clients, agency teams and data scientists, shaping the approach and translating analytics into smarter media investment decisions.

This role focuses on MMM and wider media measurement, with scope to build out a team as the client scope grows, and to drive testing frameworks and best practices across

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