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Digital Marketing Executive

Cyberguard, LLC

Ormskirk

Hybrid

GBP 25,000 - 30,000

Full time

2 days ago
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Job summary

An exciting organization is seeking a Digital Marketing Executive to enhance their marketing team. This role offers the flexibility of full-time office work or a hybrid model, allowing for a dynamic work-life balance. You'll be responsible for creating engaging digital content and executing marketing strategies across various channels, including PPC, social media, and email. With a focus on customer acquisition and retention, you will analyze campaign performance and provide insights for improvement. If you thrive in a fast-paced environment and have a passion for digital marketing, this opportunity is perfect for you.

Qualifications

  • 2-3 years of digital marketing experience required.
  • Proven track record in executing effective digital campaigns.

Responsibilities

  • Execute marketing activities across digital channels for customer retention.
  • Monitor website performance and conduct regular reporting.
  • Develop and manage diverse digital campaigns including PPC and SEO.

Skills

Digital Marketing
PPC
SEO
Email Marketing
Social Media Marketing
Analytical Skills
Copywriting

Education

Marketing Degree

Tools

GA4

Job description

Digital Marketing Exec

Working hours Monday to Friday 9am-5:30pm

Negotiable up to £30k Basic

Office based / Hybrid

My client, a forward thinking, exciting organisation are looking to recruit a Digital Marketing Exec to join their growing team. This role can be either full time office based or hybrid, 3 days in the office, 2 working from home.

As Digital Marketing Executive you will be required to create and prepare digital content and assist with several key customer-facing marketing activities for the entire portfolio.

Key Areas Of Responsibility

Execute key marketing activities across digital channels, ensuring timely, on-budget delivery to drive customer retention and acquisition

Maintain and monitor website activity and performance, conducting in regular digital reporting and insight analysis using tools such as GA4 to measure the performance of online campaigns and identify opportunities for improvements

Develop and manage a diverse range of digital campaigns, including PPC and Paid Social marketing initiatives, SEO, CRO, website, email and social media

Work with digital agencies to develop compelling campaign messaging and creative content

Coordinate with relevant departments to keep them informed of current and upcoming marketing activities

Identify opportunities for integrating digital campaigns with offline activities for a seamless customer journey

Monitor website, paid search, paid social and organic channel activity and performance, conducting in regular reporting and providing suggestions in performance improvement

Ensure all content resonates with target audiences and supports customer acquisition and retention goals

Support customer-facing communications, such as online promotional content and email marketing, ensuring high standards of briefing, writing, and proofreading

Maintain consistency with brand visual identity, tone, and messaging guidelines across all online touchpoints

Regularly monitor and report on campaign success, offering actionable insights to refine future strategies

Assist the Digital Marketing Manager, Head of Marketing, and the broader marketing team as needed to achieve department goals

Stay informed about trends in marketing to bring innovative ideas to the team

What Youll Need

You will be a strong communicator, confident in a fast-paced environment with an exceptional eye for detail

At least 2-3 years of digital marketing experience

A marketing degree or similar qualification essential

Proven track record of working on effective digital marketing campaigns

Strong analytical and numerical skills with sharp attention to detail

Proven experience with a variety of digital acquisition channels and techniques, including PPC and Paid Social, email, social media and website performance

Well organised and able to meet tight deadlines

Have a strong customer focus and an eye for detail

Strong problem solving and decision-making skills

Excellent copy writing and proof-reading skills

If you are interested in this role and feel you have the necessary experience, apply for consideration.
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