Education Digital Marketing Specialist — Hybrid

Phoenix Software; Pocklington; Hybrid; GBP 28,000 - 45,000; Full time

Job summary

Phoenix Software is hiring a Digital Marketing Specialist to join our Marketing team in the education-focused division. The role involves planning and executing digital campaigns, creating engaging content, and driving demand across schools, MATs, FE and HE sectors.

You will work with internal stakeholders and vendors, manage SEO and paid social efforts, and contribute to brand awareness and growth. The role is based at our HQ in Pocklington with hybrid working options.

Qualifications

• Experience in digital marketing, campaign management or content marketing.
• Solid knowledge of SEO and keyword optimization.
• Experience creating paid social campaigns (LinkedIn, X/Twitter).
• Strong written and visual content creation skills for multi-channel campaigns.
• Excellent time management and ability to coordinate multiple priorities.
• Experience with Adobe Creative Cloud tools and content assets.

Responsibilities

• Execute digital marketing plans and campaigns across the education sector.
• Lead and coordinate marketing projects with stakeholders and vendors.
• Provide campaign recommendations and insights to support strategy.
• Create and manage organic social media and paid campaigns on platforms.
• Support SEO through keyword research and content optimisation.
• Participate in meetings, sharing expertise and campaign insights.
• Develop engaging written and visual content for digital activities.
• Generate new ideas and recommendations for marketing initiatives.
• Monitor performance and contribute to optimisation and timetables.

Skills

Digital marketing

Content creation

Paid social campaigns

SEO/keywords

Time management

Visual content

Attention to detail

Proactive mindset

Education

Experience in digital marketing or content marketing

Tools

Adobe Creative Cloud

InDesign

Illustrator

Photoshop

Premiere Pro

Audition

After Effects

WordPress

HubSpot

Job description

Phoenix Software is hiring a Digital Marketing Specialist to join our Marketing team in the education-focused division. The role involves planning and executing digital campaigns, creating engaging content, and driving demand across schools, MATs, FE and HE sectors.

You will work with internal stakeholders and vendors, manage SEO and paid social efforts, and contribute to brand awareness and growth. The role is based at our HQ in Pocklington with hybrid working options.