Ecommerce & CRO Specialist

33mm; Manchester; On-site; GBP 25,000 - 35,000; Full time

Job summary

A fashion brand located in Manchester is seeking an Entry Level Conversion Optimisation Specialist for a full-time position. Responsibilities include analysing customer behaviour, producing conversion-funnel reports, and managing Shopify updates. Ideal candidates will have experience in online retail, particularly in the fashion industry, and be proficient with Google Analytics. Join a caring team dedicated to making a positive impact in a fast-paced environment.

Qualifications

• Proven experience in conversion optimisation.
• Two or more years of experience in online retail, preferably in fashion.
• Ability to produce clear, data-driven analysis and reports.

Responsibilities

• Analyse customer behaviour using heatmaps and funnels.
• Produce weekly conversion-funnel reports with recommendations.
• Manage Shopify updates ensuring strong performance.

Skills

Conversion optimisation

Proficiency in Shopify

Analytical skills

Project management

Tools

Google Analytics

Hotjar

Job description

33mm is a premium unisex fashion brand designed for non-conformists and inspired by nostalgia. We launched 33mm because we couldn’t find fashion pieces that met our standards. There was a lack of gender-fluid jewellery that was both timeless and affordable. We also love vintage clothing, but it often doesn’t fit well or the material is worn out. That’s why we decided to create pieces we genuinely love.

We believe in crafting timeless designs that outlast seasonal trends and can be treasured for years to come.

Role Description

• Analyse customer behaviour using heatmaps, funnels, and feedback to identify user experience pain points and improvement opportunities.
• Use data and analytics to track site performance and uncover opportunities to increase site speed and conversion.
• Produce weekly conversion-funnel reports with clear, actionable recommendations.
• Track and report on key performance indicators such as conversion rate, average order value, revenue and customer retention.
• Implement and manage structured tests and personalisation strategies to improve conversion.
• Manage Shopify updates including products, collections, pages, merchandising and on-site content.
• Maintain site quality across Shopify, ensuring strong performance, mobile responsiveness and a bug‑free experience.
• Manage third‑party applications and integrations to enhance functionality and the customer journey.
• Work with external developers to resolve technical issues and deliver new features, ensuring ongoing site stability and optimisation.
• Collaborate with back‑end and operations teams to ensure a seamless end‑to‑end customer experience.
• Manage customer feedback and address issues related to the online shopping experience.

The Ideal Candidate

Above all, we’re looking for someone kind and caring who takes ownership and proactively strives to make a positive impact within our team.

• Proven experience in conversion optimisation.
• Two or more years of experience in online retail, preferably within the fashion industry.
• Proficiency in Shopify and analytics tools such as Google Analytics and Hotjar.
• Ability to produce clear, data‑driven analysis and reports.
• Experience running structured testing and able to present the findings.
• Strong commercial and growth‑focused mindset.
• Organised, with the ability to manage multiple projects in a fast‑paced environment.

Seniority Level

Entry level

Employment Type

Full‑time

Job Function

Management and Manufacturing

Industry

Retail Apparel and Fashion