E-Commerce Manager

Candidate Ltd; Greater Manchester; On-site; GBP 50,000 - 70,000; Full time

Job summary

Candidate Ltd in Greater Manchester is seeking an experienced E-Commerce Manager to own the online trading strategy from first click to checkout and beyond. You will lead CRO, analytics and international expansion across Europe, while managing P&L and coordinating with marketing, logistics and finance.

The role requires 3+ years in e-commerce, strong Shopify skills, GA4 experience, and a data-driven mindset to turn insight into action.

Qualifications

• 3+ years in an e-commerce management role
• Strong Shopify experience (essential)
• Experience with analytics tools such as GA4
• Data-driven mindset with strong analytical skills
• Experience with CRO, merchandising and online promotions
• Strong project management and organisational skills
• International or multi-territory e-commerce experience would be advantageous

Responsibilities

• Own the e-commerce trading calendar, launches, promotions and seasonal campaigns
• Take P&L ownership across the UK site and upcoming European territories
• Track and report on revenue, conversion rate, AOV, sessions and retention, and turn data into actions
• Lead a continuous CRO programme with A/B and multivariate tests across key site flows
• Remove friction across the customer journey and optimise product pages, collections and on-site search
• Run the Shopify site day to day, deliver UX/UI improvements, and manage site speed and SEO
• Lead European site localisation, currency, pricing and UX across markets
• Collaborate with logistics, finance and marketing to align international operations with campaigns

Skills

Data-driven

Analytical skills

Project management

CRO

Merchandising

Online promotions

International experience

Tools

Shopify

GA4

Job description

Are you a commercially minded e-commerce specialist who loves data, CRO and finding new ways to make a website work harder?

The Role

We’re working with a fast-growing D2C brand to appoint an E-Commerce Manager. Reporting to the Director of Growth, you’ll own the online trading strategy and every part of the website experience, from first click to checkout and beyond. As the business expands internationally, you’ll also take on P&L responsibility across new European territories.

The business has a genuine start-up culture. Teams are small and collaborative, everyone is hands-on, and people are happy to flex across the wider business when it’s needed. There’s plenty of strategic planning and thinking in the role, but you’ll be right in the detail day to day.

Key Responsibilities

Trading & Commercial Performance

• Own the e-commerce trading calendar, coordinating launches, promotions and seasonal campaigns
• Take P&L ownership across the UK site and upcoming European territories
• Track and report on revenue, conversion rate, AOV, sessions and retention, and turn the data into clear actions

Conversion Rate Optimisation

• Lead a continuous CRO programme, running A/B and multivariate tests across key site flows
• Find and remove friction across the customer journey
• Optimise product pages, collections, merchandising, on-site search and navigation

Site Operations & UX

• Run the Shopify site day to day, keeping it performant, accurate and on-brand
• Brief and deliver UX/UI improvements with design and development
• Own site speed, technical health and SEO performance

Internationalisation

• Lead the build-out of European sites, including localised content, currency, pricing and user experience
• Work with logistics, finance and marketing to make sure international operations run smoothly

Marketing Integration

• Work closely with performance marketing, CRM and brand to keep the on-site experience aligned with campaigns
• Feed site performance data back into channel strategy to improve marketing ROI

About You

• 3+ years in an e-commerce management role, ideally with a D2C brand
• Strong Shopify experience (essential)
• Experience with analytics tools such as GA4
• A data-driven mindset with strong analytical skills
• Experience with CRO, merchandising and online promotions
• Strong project management and organisational skills

International or multi-territory e-commerce experience would be advantageous.

The Ideal Candidate

You’re proactive, commercial and hands-on, with a start-up mentality and a willingness to think differently. You enjoy collaborating with a great team, you’re happy to roll your sleeves up, and you want a role where you can see the direct impact of your work.

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