Ecommerce Account Manager

TN United Kingdom; England; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking a dynamic ecommerce Account Manager to drive online sales growth across key accounts. This role involves building strong relationships with major retailers, optimizing product listings, and developing comprehensive sales strategies. The ideal candidate will leverage their expertise in digital sales and account management to enhance the company's online presence. Join a forward-thinking team during an exciting phase of growth, where your contributions will have a significant impact on the success of the ecommerce business.

Qualifications

• Experience in ecommerce sales or account management in FMCG or related industries.
• Strong understanding of online retail environments and digital sales strategies.

Responsibilities

• Drive online sales growth across key ecommerce accounts.
• Analyze sales performance and provide insights to senior management.
• Collaborate with internal teams to align ecommerce initiatives.

Skills

Ecommerce Sales

Account Management

Digital Sales Strategies

Data Analysis

Negotiation Skills

Communication Skills

SEO Knowledge

Content Optimisation

Tools

Shopify

Amazon Seller Central

Google Analytics

Job description

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From Paws, Fins and Wings – We provide pets and wild animals all over the world with great value, tasty treats, scrumptious food, must-have accessories and products to support their health and wellbeing.

With ambitious growth plans and plenty of exciting projects on the horizon, this is a truly exciting time to join and play a key role in supporting the growth of our ecommerce business!

About the Role:

To drive our growth in ecommerce, we are looking for an additional person to join our eCommerce team!

The ecommerce Account Manager will be responsible for driving online sales growth across key ecommerce accounts, including Ocado, Grocery Marketplaces, Pureplay Accounts, and 3rd Party Retailers. You will leverage your expertise in digital sales and account management to build strong relationships, optimise listings, and develop strategies that enhance our online presence and revenue streams.

Duties include:

Account Management:

• Develop and maintain strong relationships with key accounts, including Ocado, major grocery marketplaces (e.g., Tesco, Sainsbury’s), 3P and pureplay retailers.
• Serve as the main point of contact for these accounts, ensuring smooth day-to-day operations, resolving issues promptly, and exceeding client expectations.
• Collaborate with internal teams (marketing, operations, supply chain) to align ecommerce initiatives with company objectives and ensure timely and effective execution.

Sales Strategy & Planning:

• Drive sales within your accounts using all relevant data points available.
• Create and execute comprehensive sales plans, including promotional campaigns, seasonal launches, and product optimisations for each account, in line with ecommerce strategy.
• Monitor competitor activities and market trends to develop strategies that keep our products competitive and appealing.

Performance Analysis & Reporting:

• Analyze sales performance across all ecommerce platforms to identify areas for improvement and growth.
• Provide regular reports and insights to senior management on sales trends, account performance, and digital marketing initiatives.
• Use data to forecast demand, track KPIs (sales growth, conversion rates, etc.), and drive results.
• Own the P&L and effectively manage forecasts.
• Oversee the optimisation of product listings (descriptions, images, prices, etc.) to meet platform standards and attract maximum attention.
• Collaborate with marketing to ensure consistent branding and messaging across digital channels.
• Monitor and improve the customer journey from product discovery to checkout for a seamless shopping experience.

Promotions & Campaigns:

• Plan and execute promotional activities tailored to each platform, including price promotions.
• Manage timing and execution of promotional campaigns for maximum visibility and engagement.

Inventory & Supply Chain Coordination:

• Work closely with supply chain and logistics teams to manage inventory levels efficiently, preventing shortages or excess stock.
• Track order fulfilment to ensure timely delivery and prevent disruptions.
• Support internal teams (sales, marketing, operations, finance) to drive alignment and consistency in ecommerce operations.
• Provide training and support for junior team members on ecommerce account management best practices.

About you:

Requirements:

• Experience in ecommerce sales, account management, or digital sales within the pet, FMCG, or related industries.
• Strong understanding of online retail environments, ecommerce platforms, and digital sales strategies.
• Familiarity with ecommerce tools (e.g., Shopify, Amazon Seller Central, Google Analytics).
• Experience using data analysis tools to monitor sales and performance metrics.
• Knowledge of SEO, content optimisation, and online advertising techniques (PPC, social media).
• Strong negotiation, communication, and interpersonal skills.
• Results-driven with a focus on exceeding sales targets.
• Analytical mindset with the ability to use data for decision-making.
• Ability to work independently and collaboratively in a fast-paced environment.