Senior Social Media Manager

Better Placed Ltd - A Sunday Times Top 10 Employer!; Chester; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading global consumer brand in Chester is seeking a Senior Social Media Manager to define their social media strategy and enhance customer engagement. The role offers autonomy in a culture that encourages innovation and creativity. The ideal candidate will have hands-on experience managing various social media platforms, driving brand visibility and community growth.

Benefits

Employee discounts

Rewards and incentives

Pension

L&D budget

25 days holiday + 8 bank holidays

Qualifications

• Prior experience managing social media channels is essential.

Responsibilities

• Manage and develop the brand's organic social media strategy.
• Oversee planning, production, and delivery across multiple brands.
• Manage influencer marketing and creative planning.

Skills

Social Media Strategy

Community Building

Customer Engagement

Job description

Better Placed Ltd - A Sunday Times Top 10 Employer!

07.05.2025

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Full Job Description

Senior Social Media Manager

Global Consumer Brand

Location: Chester

The Brand

• Iconic brand name, developed over the past 20+ years. Multi-Million pound turnover.
• Uniquely themselves. They have stayed true to their core brand identity to stand the test of time and become market leaders.
• Growth is firmly on the agenda, including expanding their product and service offering, further international growth, and new brand acquisition.
• Excellent reputation for quality and exceptional customer experience. Keeping customers at the centre of everything they do and deliver.
• Fantastic reputation among employees. Known for their positive culture.
• Head office in Chester.
• Employee benefits include discounts, rewards, incentives, pension, discounts on products, L&D budget, 25 days holiday + 8 bank holidays.

This role involves defining the brand's social media strategy, building customer engagement, community building, and creating viral moments to keep the brand top of mind. The position offers plenty of freedom and autonomy within a risk-taking culture that fosters true innovation.

Job Responsibilities:

• Manage and develop the brand's organic social media strategy to increase following and engagement. The role is hands-on with significant autonomy to drive the strategy forward.
• Oversee planning, production, and delivery across multiple brands.
• Manage influencer marketing, content, and creative planning.
• Manage creative content across platforms including Instagram, Meta, X, TikTok, Facebook, Pinterest, and YouTube. Prior experience managing these channels is essential.
• Collaborate with the Content Marketing team to ensure creative consistency.
• Plan the social media content schedule, integrating social into the overall content plan.
• Work cross-functionally to support brand and PR teams, delivering on brand strategy through content creation.