Senior Digital Media Planner

Latitude Digital Marketing; London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading global digital marketing agency seeks a Senior Media Planner to provide strategic media recommendations and lead cross-channel campaigns. The role emphasizes collaboration, innovative thinking, and a passion for digital media. Join a dynamic team that values diverse perspectives and offers flexible working arrangements.

Benefits

Discretionary annual bonus scheme

Flexible working hours

Paid development days

Paid leave for primary and secondary caregivers

Support for returning primary caregivers

Qualifications

• 3+ years of experience in multichannel media campaigns.
• Experience with interactive research tools and advanced Excel functions.

Responsibilities

• Lead translation of client briefs into cross-channel media plans.
• Collaborate with specialists to generate unique ideas and solutions.

Skills

Digital Media

Collaboration

Audience Targeting

Adaptability

Tools

Google Workspace

Excel

ComScore

Job description

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

The Senior Media Planner reports to the Media Strategy Director and provides digital media recommendations to clients both internal and external, and prepares and implements media plans and other deliverables.

Your primary responsibilities will include:

• Lead the translation of client briefs into cross-channel digital media plans (programmatic, search, social, video) that deliver effective and accountable outcomes for our clients including budget and flighting recommendations, audience targeting recommendations, performance forecasts and channel tactics
• In partnership with your client leads maintain a working relationship with paid media client partners
• Lead the collaboration with Jellyfish specialists from market intelligence, investment analytics and paid media teams to generate unique ideas and experiment with new methods and technologies to solve complex issues.
• Utilise attribution, media mix modelling and planning tools (GWI, YouGov, Reach Planner, ComScore) to pull audience consumption, reports and forecast target goals
• Work with wider planning and analytics team to generate insightful campaign reports with optimisation recommendations while media is live
• Work with teams (Paid Search, Display, Analytics, etc.) to ensure planning is following platform and buying best practices
• Collaborate with channel and measurement lead on campaign performance reporting to deliver results through testing and ongoing optimisation
• Maintain relationships with the publisher and partner community
• Monitor the digital landscape and identify trends/partners for upcoming campaigns

Qualifications

• 3+ years of experience working on multichannel media campaigns within an agency or client environment, either in a media buying or planning role.
• Experience with interactive research tools (i.e. ComScore, Pathmatics, et al)
• Experience with Google Workspace, PowerPoint, Word, and advanced knowledge of Excel (can perform complex functions)
• Experience with measurement attribution, MMM and reporting dashboard solutions.
• Demonstrate experience having worked on advanced or large-scale media campaigns within an agency or client environment
• Knowledge and passion for all things Digital Media and keep up to date on the evolving digital landscape, and how digital fits into the marketing plan
• Experience working in close collaboration with team members to achieve common goals,

valuing and respecting diverse contributions

• You'll love getting to know your clients, developing long-lasting relationships and adding value to their business.
• You're good at adapting strategies and plans to navigate unforeseen circumstances.

Note: We emphasise skills, expertise and behavioural attributes over years of experience and traditional degrees. If you want to join our collaborative team, we invite you to apply today with your resume in English.

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

Reward: You'll be eligible to join our discretionary annual bonus scheme.

Custom Work Environment: Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.

Growth, Your Way: Accumulate one paid day each month (2 hours per week) for self-development and access to LinkedIn Learning with unlimited online courses

Family Support: Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers. We also provide £1000 (or equivalent) towards courses for returning primary caregivers to support your transition back into work.

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to [emailprotected] .