Global Brand Manager - Snacks

General Mills - Europe/Australasia; Uxbridge; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading company in the food sector is seeking an experienced Brand Manager to drive growth and innovation for Nature Valley. This dynamic role involves collaboration across various teams to ensure successful project execution and market relevance. Ideal candidates will have a strong background in brand management, project management skills, and the ability to influence stakeholders.

Benefits

Health & Dental Insurances

Bonus Scheme

Flexible Work Policy

Wellbeing Programs

Enhanced Pension Contributions

Subsidised Canteen

Extra Days for Volunteering

Qualifications

• Minimum 3 years’ proven success in brand management roles.
• Experience in project and budget management.

Responsibilities

• Lead projects to drive Nature Valley’s core growth and innovation.
• Collaborate with cross-functional teams for project delivery.
• Manage timelines and ensure strong project management.

Skills

Project Management

Communication

Leadership

Education

Brand Management Experience

Job description

Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D center, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that’s ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future.

What Your Role Is

At General Mills, our vision is to lead category growth in snacks through a portfolio of brands that deliver better snacking moments.

The International Brand Development Team (BDT) supports this by driving profitable growth across key international markets (UK, France, Australia) and high-potential growth markets. We do this through core renovation, innovation, pricing and packaging architecture (PPA), and Holistic Margin Management (HMM) initiatives.

About The Role

We are seeking an experienced Brand Manager to lead the charge in developing and launching brand innovations across global markets. You will lead projects to drive incremental and profitable growth across Nature Valley’s core platforms – Crunchy, Protein, and Sweet & Salty Nut. This includes managing renovation, innovation, and PPA initiatives.

In this dynamic role, working in a global cross-functional environment, you’ll collaborate with teams across BDT, R&D, manufacturing, and local markets to ensure successful project execution and market relevance.

If you're passionate about leading bold marketing initiatives to create better snacking moments for our consumers, we’d love to hear from you.

Key Responsibilities

• Lead projects set to drive Nature Valley’s core growth and innovation, working closely with the cross-functional teams to assess desirability, feasibility and viability
• Lead cross-functional teams through the development process, owning timelines and ensuring strong project management to ensure the team stays on track towards project delivery
• Gain alignment with Marketing Manager and Head of Brand Management at key decision points, leveraging critical evaluation of your projects and managing both risks and opportunities
• Work closely with local markets encouraging two-way communication and collaboration to gather insight and feedback on projects in a timely manner while facilitating buy-in
• Collaborate with Category Manager and Brand Experience to build compelling sales materials to gain strategic buy-in from markets and customers and successfully sell-in the innovation / renovation pipeline
• Contribute to key annual planning milestones

What You Will Bring To The Team

The candidate must have excellent project management skills, attention to detail and an agile mindset to deliver key initiatives that contribute to the long-term brand strategy & success.

• Minimum 3 years’ proven success in brand management roles, with some experience in new product development
• Prior experience in key aspects of brand management is essential, including project and budget management
• Fluent in English, second languages desirable
• Demonstrated ability to influence/manage multiple stakeholders and multiple projects across geographies
• A strong sense of diplomacy and leadership to enable effective decision making and influence in a complex matrix structure
• Excellent communication skills; ability to energise teams , driving simplification and clarity in moments of uncertainty
• Able to work with ambiguity; flexibility & open-mindedness to offer innovative solutions
• Experience in P&L management, commercially savvy and with a good understanding of drivers of profitability
• Ability to identify and execute winning ideas that contribute to business efficiency and profitability

What’s in it for you?
Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means an average of 2 days per week in the office with the opportunity to finish at 15:00 on Fridays.
Wellbeing - We want our people to feel well and thrive, for this we offer free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.
Bonus -Our people are at the heart of what makes General Mills great, sowhen goals are reached, you'll be rewarded through our bonus scheme.

Health & Dental Insurances – All colleagues get the opportunity to join our insurances from day one.

Family & Carers Leave - Every family is unique. Our approach allows every familyto have the opportunity to spend quality time-off to support them from the point of birth or adoption to care,with enhanced covers.

Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer-to-peer recognition and discount platforms, 2 extra days for volunteering work, and more...

Great Place To Work

What Your Role Is

At General Mills, our vision is to lead category growth in snacks through a portfolio of brands that deliver better snacking moments.

The International Brand Development Team (BDT) supports this by driving profitable growth across key international markets (UK, France, Australia) and high-potential growth markets. We do this through core renovation, innovation, pricing and packaging architecture (PPA), and Holistic Margin Management (HMM) initiatives.

About The Role

We are seeking an experienced Brand Manager to lead the charge in developing and launching brand innovations across global markets. You will lead projects to drive incremental and profitable growth across Nature Valley’s core platforms – Crunchy, Protein, and Sweet & Salty Nut. This includes managing renovation, innovation, and PPA initiatives.

In this dynamic role, working in a global cross-functional environment, you’ll collaborate with teams across BDT, R&D, manufacturing, and local markets to ensure successful project execution and market relevance.

If you're passionate about leading bold marketing initiatives to create better snacking moments for our consumers, we’d love to hear from you.

Key Responsibilities

• Lead projects set to drive Nature Valley’s core growth and innovation, working closely with the cross-functional teams to assess desirability, feasibility and viability
• Lead cross-functional teams through the development process, owning timelines and ensuring strong project management to ensure the team stays on track towards project delivery
• Gain alignment with Marketing Manager and Head of Brand Management at key decision points, leveraging critical evaluation of your projects and managing both risks and opportunities
• Work closely with local markets encouraging two-way communication and collaboration to gather insight and feedback on projects in a timely manner while facilitating buy-in
• Collaborate with Category Manager and Brand Experience to build compelling sales materials to gain strategic buy-in from markets and customers and successfully sell-in the innovation / renovation pipeline
• Contribute to key annual planning milestones

What You Will Bring To The Team

The candidate must have excellent project management skills, attention to detail and an agile mindset to deliver key initiatives that contribute to the long-term brand strategy & success.

• Minimum 3 years’ proven success in brand management roles, with some experience in new product development
• Prior experience in key aspects of brand management is essential, including project and budget management
• Fluent in English, second languages desirable
• Demonstrated ability to influence/manage multiple stakeholders and multiple projects across geographies
• A strong sense of diplomacy and leadership to enable effective decision making and influence in a complex matrix structure
• Excellent communication skills; ability to energise teams , driving simplification and clarity in moments of uncertainty
• Able to work with ambiguity; flexibility & open-mindedness to offer innovative solutions
• Experience in P&L management, commercially savvy and with a good understanding of drivers of profitability
• Ability to identify and execute winning ideas that contribute to business efficiency and profitability

What’s in it for you?
Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means an average of 2 days per week in the office with the opportunity to finish at 15:00 on Fridays.
Wellbeing - We want our people to feel well and thrive, for this we offer free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.
Bonus -Our people are at the heart of what makes General Mills great, sowhen goals are reached, you'll be rewarded through our bonus scheme.

Health & Dental Insurances – All colleagues get the opportunity to join our insurances from day one.

Family & Carers Leave - Every family is unique. Our approach allows every familyto have the opportunity to spend quality time-off to support them from the point of birth or adoption to care,with enhanced covers.

Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer-to-peer recognition and discount platforms, 2 extra days for volunteering work, and more...

Great Place To Work