Business Development Representative (BDR)

Syndeo.cx; Belfast; On-site; GBP 30,000 - 50,000; Full time

Job summary

Join a forward-thinking company as a Business Development Representative, where you'll drive sales pipeline growth through strategic outreach and lead generation. This role is perfect for ambitious individuals eager to make an impact in technology sales. Collaborate with marketing and sales teams to promote innovative Conversational AI solutions and engage with enterprise decision-makers. Enjoy a competitive salary, generous holiday allowance, and opportunities for professional growth in an exciting, fast-paced environment. If you're passionate about sales and technology, this is the opportunity for you!

Benefits

Competitive base salary

Generous commission plan

BUPA medical cover

35-day annual holiday allowance

Enhanced company pension scheme

Hybrid working options

Fast-paced working environment

Qualifications

• 3+ years in B2B technology sales or account management.
• Proven ability to engage senior stakeholders and book meetings.
• Strong customer service approach and resilience.

Responsibilities

• Engage senior decision-makers through direct outreach.
• Qualify inbound leads from marketing campaigns.
• Maintain pipeline tracking in HubSpot.

Skills

B2B Sales

Lead Generation

Communication Skills

CRM Management

Negotiation Skills

Organizational Skills

Persistence

Education

Degree in Business/Marketing/IT

Tools

HubSpot

Job description

Job Description

PLEASE NOTE THIS JOB IS BASED IN NORTHERN IRELAND ON-SITE

As a Business Development Representative (BDR) at Syndeo, you will be at the frontline of our sales team, identifying and qualifying new business opportunities. You will drive sales pipeline growth through a mix of outbound prospecting, inbound lead qualification, and strategic account-based outreach.

This role is ideal for someone who is ambitious, results-driven, and eager to build a career in technology sales. You will work closely with marketing, sales, and partner teams to generate interest in Syndeo’s Conversational AI solutions and book high-quality meetings with enterprise decision-makers.

If you are passionate about sales, AI-driven technology, and working with global brands, we’d love to hear from you.

Your key responsibilities will be:

Direct Outreach & Lead Generation

• Prospect and engage senior decision-makers (e.g., Heads of Customer Experience, CIOs, Contact Centre Directors).
• Execute outbound prospecting via LinkedIn, email, and phone calls.
• Personalise outreach using account-based marketing principles.

Inbound Lead Qualification

• Qualify inbound leads generated from marketing campaigns, events, and webinars.
• Identify pain points and business challenges to align Syndeo’s solutions effectively.
• Ensure all qualified leads meet sales-accepted opportunity (SAO) criteria.

Sales Pipeline Development

• Book high-quality discovery meetings for sales teams.
• Research and understand target industries, competitors, and trends to improve outreach effectiveness.
• Track performance against key KPIs, including meetings booked, conversion rates from marketing qualified opportunities to sales accepted opportunities, and pipeline contribution.

CRM & Sales Tools Management

• Maintain accurate pipeline tracking in HubSpot (or similar CRM).
• Use sales engagement & automation tools to improve efficiency.

Learning & Development

• Stay up to date with industry trends, Conversational AI, and CCaaS solutions.
• Develop skills in sales methodology, marketing automation, and lead nurturing best practices.

Skills and experience required include

At least 3 years of experience in a B2B technology/SaaS business development/lead generation/ sales or account management role and the ability to demonstrate proven skills and a professional approach, which includes the following:

• Proven ability to engage senior-level stakeholders and book high-quality meetings.
• Excellent written and verbal communication skills with strong attention to detail.
• Experience in using HubSpot or similar CRM.
• Highly motivated with a passion for sales, goal-oriented, and resilient – comfortable handling rejection.
• Ability to achieve & exceed company targets.

Candidates must also be able to demonstrate:

• A strong and positive customer service approach.
• A strong desire to stay up to date with industry trends, Conversational AI, and CCaaS solutions.Develop skills in sales, marketing automation, and lead nurturing best practices.
• The ability to engage with all organisational levels, including director and senior executive level positions.
• Great organisational skills.
• Good negotiating skills.
• Persistence and resilience.

Nice to have

• Education to degree level in a relevant discipline (e.g. Business/ Marketing/ IT).
• Understanding of Conversational AI, automation, or contact centre technology and CCaaS.
• Experience working with partners or in a channel-led sales environment.
• Formal sales training (e.g., BANT, MEDDIC, Challenger Sales, or SPIN)

Benefits we provide

• Competitive base salary with performance-based annual pay review.
• Generous commission plan based on sales-qualified opportunities & closedrevenue.
• BUPA medical cover for you and your dependents.
• We offer a generous 35-day annual holiday allowance (including public holidays). We encourage our people to take the time they need to travel, develop interests and spend time with family and friends.
• Enhanced company pension scheme.
• Hybrid working is facilitated.
• Exciting and fast-paced working environment.

We welcome talented people with

• Great communication skills:We’re all humans and need to work as a team, so frequent and clear verbal and written communication is a must.
• Self-driven work ethic:You must be a self-starter who loves taking the initiative and seeing things through to completion.
• Curiosity and a desire to learn are key:Our business is evolving and growing fast, and a desire to learn is key.

How to apply

If you feel this might just be the job for you, please send a short email [e-mail] us about yourself and attach a CV.Include the title of the position you’re applying for and your name in the subject.