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Tewkesbury Abbey seeks a part-time Marketing Assistant to support the Head of Marketing in delivering engaging campaigns and managing digital platforms. This role aims to enhance visitor engagement and promote the Abbey's mission through effective marketing strategies.
Direct message the job poster from Tewkesbury Abbey
For over 900 years Tewkesbury Abbey has been at the heart of the community – as a place of gathering, worship, celebration and remembrance. We are one of the UK's ‘Major Churches’, larger than fourteen of our country’s cathedrals, but we are also a unique event venue, important heritage site and global visitor destination.
We applied for and won a £250,000 grant from the National Lottery Heritage Fund, which will among other projects increase our marketing activity and visitor engagement, We hope that this will lead to one or more larger-scale capital bids which could lead to a longer-term funding relationship to spearhead the Abbey's next chapter.
In the past year we have hosted Luke Jerram’s ‘Gaia’ installation which was visited by over 20,000 people from across the region, the Luxmuralis immersive projection ‘Space’ and ‘The Longest Yarn’, a commemorative exhibition of knitted D-Day history, followed by Peter Walker’s ‘Peace Doves’ installation. Alongside these we also hosted environmental events, a schools programme, concerts and talks in addition to a packed programme of worship and festive services.
Job Description
To work with the Head of Marketing to assist in the delivery of inspiring and engaging marketing and communications to enable effective delivery of the National Lottery Heritage Fund grant aims and objectives linked to visitor numbers and income generation. To promote the work, life, and mission of Tewkesbury Abbey to existing and new audiences through the effective use of digital and print media. Specifically, you will assist with managing the Abbey website and work with colleagues to grow our social media engagement through effective campaigns and content. Reporting to the Head of Marketing you will also work with other staff and clergy including the Head of Operations, Director of Music and Volunteer Officer.
Main responsibilities:
• To assist the Head of Marketing to deliver a strategic marketing plan which aims to double visitor
numbers within five years.
• To manage all ‘technical’ aspects of marketing including social media, website and collaterals.
• To take over responsibility for the Digitickets event ticketing system and lead on box office activities.
• To assist in project evaluation and data capture exercises to enable future audience segmentation.
• To assist in the promotion of an annual programme of events which engage our town and region, driving
footfall and engagement and delivering an excellent visitor experience.
• To be a hands-on member of the team working in partnership with colleagues, volunteers and members of the congregation for the flourishing of the Abbey as a spiritual, cultural and heritage resource to the town, region, nation and church.
Full details including application pack can be found on the website: www.tewkesburyabbey.org.uk/vacancies
Please apply using the application form on the Abbey website and emailing it to: jessica.wardle@tewkesburyabbey.org.uk
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