E-commerce Web and Marketplace Manager

Threadology London LTD; Greater London; Hybrid; GBP 34,000 - 42,000; Full time

Benefits offered by this job

Casual dress

Company pension

Job summary

Threadology London LTD in London is seeking an ambitious E-commerce Web & Marketplace Manager to own the day-to-day trading and development of our ecommerce and marketplace sites. This hands-on role focuses on driving online sales, improving conversion, and maximising product performance.

You will work with Buying & Merchandising, Marketing, Creative and Operations to grow our digital business, manage email/CRM activity, plan campaigns, optimise pages, and analyse data to inform commercial

Qualifications

• 3+ years’ experience in e-commerce, digital trading, CRM or web management.
• Experience in fashion or retail e-commerce.
• Strong understanding of online trading and customer behaviour.
• Experience with e-commerce platforms/CMS and email/CRM.
• Proficient in GA4, SEO, CRO and email marketing.
• Strong Excel/Google Sheets and analytical skills.
• Attention to detail and cross-functional collaboration.
• Commercial mindset with measurable results.

Responsibilities

• Take ownership of day-to-day e-commerce and trading and website/marketplace performance.
• Drive online sales, conversion, AOV and profitability.
• Manage online product merchandising, navigation, search, collections and landing pages.
• Plan and implement website campaigns, promotions, launches and seasonal activity.
• Ensure products are launched accurately, on time and presented effectively.
• Manage the email/CRM calendar, including promotional, product, seasonal and customer communications.
• Create, schedule and optimise email campaigns to drive traffic, sales, engagement and customer retention.
• Analyse email performance including open rates, click-through rates, conversion and revenue, using insights to continually improve performance.
• Work with Marketing and Creative teams to develop engaging email content aligned with the wider brand and campaign strategy.
• Analyse website/marketplace and product performance and turn data into clear commercial actions.
• Identify and implement CRO opportunities to improve conversion and customer experience.
• Work with Marketing and external partners to improve SEO, organic traffic and revenue.
• Manage website content, product information and homepage/landing-page updates.
• Work with developers and technology partners to deliver website improvements and new functionality.
• Produce regular e-commerce performance reports and identify opportunities for growth.
• Work closely with the wider team to ensure the website, email and digital customer journey reflect the brand, product and commercial strategy.

Skills

E-commerce

CRM

Web analytics

SEO

CRO

Data analysis

Tools

Shopify

Magento

Salesforce Commerce Cloud

Klaviyo

Google Search Console

Job description

We are looking for a commercially focused and ambitious E-commerce Web & Marketplace Manager to take ownership of the day-to-day trading and development of our e-commerce and Marketplace websites.

This is a hands‑on role for someone who understands that e-commerce is about more than managing a website. You will be responsible for driving online sales, improving conversion, maximising product performance, managing email/CRM activity and continually improving the customer journey.

Working closely with our Buying & Merchandising, Marketing, Creative, Design and Operations teams, you will play a key role in growing our digital business.

Key Responsibilities

About the Role

We are looking for a commercially focused and ambitious E-commerce Web & Marketplace Manager to take ownership of the day-to-day trading and development of our e-commerce and Marketplace websites.

This is a hands‑on role for someone who understands that e-commerce is about more than managing a website. You will be responsible for driving online sales, improving conversion, maximising product performance, managing email/CRM activity and continually improving the customer journey.

Working closely with our Buying & Merchandising, Marketing, Creative, Design and Operations teams, you will play a key role in growing our digital business.

Key Responsibilities

• Take ownership of day-to-day e-commerce and trading and website/marketplace performance.
• Drive online sales, conversion, AOV and profitability.
• Manage online product merchandising, navigation, search, collections and landing pages.
• Plan and implement website campaigns, promotions, launches and seasonal activity.
• Ensure products are launched accurately, on time and presented effectively.
• Manage the email/CRM calendar, including promotional, product, seasonal and customer communications.
• Create, schedule and optimise email campaigns to drive traffic, sales, engagement and customer retention.
• Analyse email performance including open rates, click‑through rates, conversion and revenue, using insights to continually improve performance.
• Work with Marketing and Creative teams to develop engaging email content aligned with the wider brand and campaign strategy.
• Analyse website/marketplace and product performance and turn data into clear commercial actions.
• Identify and implement CRO opportunities to improve conversion and customer experience.
• Work with Marketing and external partners to improve SEO, organic traffic and revenue.
• Manage website content, product information and homepage/landing‑page updates.
• Work with developers and technology partners to deliver website improvements and new functionality.
• Produce regular e-commerce performance reports and identify opportunities for growth.
• Work closely with the wider team to ensure the website, email and digital customer journey reflect the brand, product and commercial strategy.

What We’re Looking For We are looking for someone who is commercial, analytical, proactive and hands‑on, with a genuine passion for e-commerce, fashion and digital marketing.

You will ideally have

• 3+ years’ experience in e-commerce, digital trading, CRM or web management.
• Experience working within fashion or retail e-commerce.
• A strong understanding of online trading and customer behaviour.
• Experience with e‑commerce platforms/CMS systems and email/CRM platforms.
• Good knowledge of GA4, SEO, CRO and email marketing.
• Strong Excel/Google Sheets and analytical skills.
• Excellent attention to detail.
• The ability to work across creative, commercial and operational teams.
• A strong commercial mindset and focus on delivering measurable results.

Experience with Shopify, Magento, Salesforce Commerce Cloud, Klaviyo or similar CRM/email platforms, Google Search Console and marketplace platforms would be advantageous.

Key Performance Areas

Success in the role will be measured through:

Online Revenue | Conversion | AOV | Gross Margin | Traffic | Organic Growth | Email Revenue & Engagement | Product Performance | Customer Retention | Customer Experience | Website Development

Why Join Us?

This is an exciting opportunity to take a key role in developing and growing our e-commerce business.

You will have significant ownership of the website and digital customer journey, with the opportunity to influence how our brands, products and customer experience are presented, marketed and traded online.

If you’re commercially minded, digitally savvy and want a role where you can make a measurable difference to an ambitious fashion business, we’d love to hear from you.

Pay: From £38,000.00 per year

Benefits

• Casual dress
• Company pension

Experience: e‑commerce, digital trading, CRM or web management: 3 years (required)

Work Location: Hybrid remote in London NW6 7SG