E-Commerce Manager

Just Bee; Manchester; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Competitive salary

Bonus potential

Hybrid role

Job summary

A wellness brand in Manchester is seeking an E-Commerce Manager to oversee its direct-to-consumer ecosystem. You'll manage the Shopify store, drive growth through analytics, optimize subscriptions, and enhance customer experiences. The ideal candidate has over 5 years in Ecommerce/D2C roles and strong analytical skills. This is a hybrid role with 3 days in the office and offers a competitive salary package and bonus opportunities.

Qualifications

• 5+ years in Ecommerce/D2C roles.
• Strong analytical capability with Shopify and GA4.
• Experience with CRM platforms like Klaviyo.
• Experience with Klaviyo or similar CRM platform.
• Subscription experience (Recharge preferred).
• Commercial mindset with strong ownership mentality.

Responsibilities

• Own the Shopify store operations and performance.
• Monitor and report trading performance to executive team.
• Drive lifecycle revenue and optimize subscription growth.
• Identify risks/opportunities and implement corrective action.
• Manage product setup, pricing, bundles and collections in collaboration with marketing.
• Optimise PDPs and landing pages for conversion in collaboration with customer service.
• Govern discounting and promotional mechanics aligned to the marketing calendar.
• Build and manage a structured testing roadmap; run A/B tests.
• Optimise cart, checkout and mobile experience.
• Maintain documented test learnings and scale winners.
• Turn data into strategic action for growth.
• Analyse revenue by product, channel and marketing campaign.

Skills

Ecommerce/D2C experience

Strong Shopify experience

Analytical capability

Experience with Klaviyo or similar CRM

Subscription experience

Commercial mindset

Tools

GA4

Job description

Full Time - Hybrid role with 3 days office based at Just Bee HQ, Old Trafford, Manchester

Competitive Salary Package - Plus Bonus

Company Description

Just Bee is a fast-growing UK wellness brand creating honey blends infused with natural vitamins, minerals and botanicals to support everyday health, from sleep to immunity and gut health. We are proud to be in the running for The Times 100 Fastest Growing Companies 2026, driven by our mission to make daily wellness simple and delicious.

Just Bee is entering an exciting next phase of growth as we scale our direct-to-consumer ecosystem. The E-Commerce Manager plays a pivotal role in that journey.

You will be the commercial owner of our D2C ecosystem across Shopify, CRM, subscriptions and marketplaces (Amazon, TikTok Shop), accountable for driving website revenue growth, improving UX, CVR, AOV and LTV.

This is a hands‑on role for someone who combines commercial thinking with execution. You will analyse platform performance, identify opportunities and implement improvements across the site, CRM and marketplaces to continuously optimise growth.

Reporting to the Marketing Director, you will also work closely with the co‑founders, giving you meaningful ownership and influence over how Just Bee grows digitally.

Core Responsibilities

Full operational ownership of the Shopify store.

Trading & Performance

• Own weekly & monthly reporting of trading performance to the executive team
• Monitor revenue, conversion rate, AOV, margin and LTV
• Analyse price promotions and campaign performance
• Identify risks/opportunities and implement corrective action
• Manage product setup, pricing, bundles and collections in collaboration with the marketing team.
• Optimise PDPs and landing pages for conversion in collaboration with the customer service team.
• Govern discounting and promotional mechanics aligned to the marketing calendar.
• Build and manage a structured testing roadmap
• Run A/B tests across product pages, offers, bundles and upsells
• Optimise cart, checkout and mobile experience
• Maintain documented test learnings and scale winners

Turn data into strategic action for growth.

• Analyse revenue by product, channel and marketing campaign
• Explain both the what and why
• Use market & competitor insight to inform plans
• Propose clear, commercially sound recommendations.

CRM & Subscription Growth

Drive lifecycle revenue and retention.

• Support the marketing team with segmentation and campaign planning
• Build and optimise campaigns and automated flows
• Monitor revenue contribution and run A/B tests
• Align email messaging with onsite experience

Subscriptions (Recharge)

• Own subscription setup and optimisation
• Track subscriber growth, churn and retention
• Improve lifetime value through UX and offer improvements

Marketplace Oversight

• Oversee commercial performance of Amazon FBA and TikTok Shop
• Monitor revenue, margin and stock health
• Align marketplace strategy with D2C growth
• Work with external agencies to improve profitability

Website Health & Governance

• Monitor site speed and technical performance
• Maintain tracking integrity
• Maintain a prioritised optimisation roadmap
• Ensure pricing and promotional governance

Skills & Experience

• 5+ years in Ecommerce/D2C roles
• Strong Shopify experience (trading, merchandising, CRO)
• Strong analytical capability (Shopify + GA4)
• Experience with Klaviyo or similar CRM platform
• Subscription experience (Recharge preferred
• Commercial mindset with strong ownership mentality