DTC E-Commerce Lead - Growth & Trading

Present agency; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Four Marketing is seeking an E‑Commerce Manager to own the DTC business, with primary focus on the Agent Provocateur brand and support for the wider portfolio. The role demands a proactive, analytical and commercially minded professional capable of trading performance across website, marketing and customer experience.

You will demonstrate experience growing an online fashion business, take ownership of trading performance, and work closely with Merchandising, Marketing and Production to align on

Qualifications

• Proven track record in managing e commerce and digital marketing.
• Strong data-driven decision making and insight generation.

Responsibilities

• Own the commercial performance of DTC channels and drive growth.
• Lead Agent Provocateur E‑Commerce trading and support other brands.
• Own weekly/monthly trading metrics and implement revenue-enhancing actions.
• Coordinate calendars for product launches, promotions and campaigns.
• Align onsite merchandising, product content and stock with trading goals.
• Own CRO, UX and site development roadmap and deliver on time.
• Produce sales and trading reports with actionable recommendations.
• Collaborate with Marketing, Content and CRM to support acquisition and retention.
• Monitor PPC, Paid Social, SEO, CRM/Email, Display and Affiliates.

Skills

E-commerce management

Digital marketing

Data analysis

Commercial judgement

International ecommerce

Tools

Shopify

Magento

Job description

Four Marketing is seeking an E‑Commerce Manager to own the DTC business, with primary focus on the Agent Provocateur brand and support for the wider portfolio. The role demands a proactive, analytical and commercially minded professional capable of trading performance across website, marketing and customer experience.

You will demonstrate experience growing an online fashion business, take ownership of trading performance, and work closely with Merchandising, Marketing and Production to align on