Disney+ Performance Marketing Manager (Fixed Term Contract)

Disneyland Hong Kong; London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading company in the entertainment sector is seeking a Performance Marketing Manager to drive subscriber growth for Disney+. This role involves overseeing multi-channel marketing strategies, managing relationships with media agencies, and collaborating with cross-functional teams. The ideal candidate will have a strong background in digital marketing and a passion for leveraging data to optimize performance.

Benefits

25 days annual leave

Private medical insurance & dental care

Free Park Entry for family and friends

Disney Discounts on products and services

Excellent parental and guardian leave

Qualifications

• 4+ years of professional experience in managing digital/performance marketing channels.
• Experience in developing and executing A/B testing.
• Experience liaising with internal stakeholders and external media partners.

Responsibilities

• Lead the strategy and execution of Paid Social, Display and Video channels.
• Monitor KPIs and report progress to senior leadership.
• Champion an experimentation mentality to improve business performance.

Skills

Stakeholder management

Project management

Presentation skills

Numerical analysis

Job description

Disney+ Performance Marketing Manager (Fixed Term Contract)

申請 稍後繼續申請 Job ID 10121776 職位地點 倫敦, 英国 有意工作的公司The Walt Disney Company (EMEA) 張貼日期2025/05/22

工作概要:

Job Summary

The Disney+ team is responsible for the day to day operation of Disney+ across Europe, Middle East and Africa, with a specific focus on customer acquisition and retention, marketing, partnerships, content programming, research and analytics.

ThePerformance Marketing Manager, a pivotal leader within thePerformance Marketing Team, plays a crucial role in driving Disney+ subscriber growth. Reporting to theSenior Acquisition Manager, they are responsible for overseeing and executing high-impact marketing strategies across different channels.

This individualdevelops, implements, and optimizesmulti-channel marketing campaigns aimed at maximizing subscriber acquisition. They leverage a mix of paid media and emerging platform features toenhance visibility, drive conversions, and reduce cost-per-acquisition (CPA)through innovative strategies and rigorous experimentation.

Beyond acquisition efforts, they alsohelp drive the creative strategy and operations for performance marketing channels, engage target audiences, and drive measurable results. Their leadership extends to platform development, A/B testing, and performance analysis to continuously refine effectiveness.

Collaboration is key in this role, as theAcquisition Manager works cross-functionallywith the Global Growth team, Analytics, Data Science, and broader Marketing teams to develop insights-driven campaigns.

Additionally, they manage and nurture relationships with key media agencies, technology partners, and external vendors, ensuring seamless execution and optimization of media investments.

This role is ideal for adata-driven, results-oriented marketerwho thrives in afast-pacedenvironment. The ideal candidate is passionate aboutleveraging data, insights, and creativityto unlock new opportunities, scale acquisition efforts, and drive continuous improvement in marketing performance.

This is a 12-month fixed-term contract, based in the Hammersmith, London office, with a hybrid working pattern of 4 days in the office and 1 day working from home.

The Opportunity & Responsibilities:

• Help lead the strategy and execution of Paid Social, Display and Video channels
• Lead the operations for the performance marketing team across relevant channels (facilates assets, liasing with inhouse stakeholders, media planning, optimisations )
• Champion an experimentation mentality, delivering measurable improvements in business performance
• Monitor KPIs and report progress, gaps, opportunities to senior leadership

The Experience We Require From You:

Must Have:

• Successful track record in managing digital / performance marketing channels
• Experience in developing and executing A/B testing
• Experience liaising with internal stakeholders and external media partners
• 4yrs+ of professional experience
  

Nice to have:

• EMEA / multi-market experience
• Knowledge of the SVOD industry
• Understanding of advanced media measurement solutions

Competencies Required

• Excellent influencing and stakeholder management skills
• Strong project management skills
• Strong presentation and communication skills
• Numerical, with an ability to distil figures into a narrative that is clear and concise
• Thrives in an ambiguous, fast paced and cross-functional environment

The Perks

• 25 days annual leave
• Private medical insurance & dental care
• Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
• Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.

關於 The Walt Disney Company (EMEA):

Disney EMEA 旨在透過在 29 個國家的辦事處在 59 個市場營運的超過 6,000 名員工團隊在極其多樣化的多個國家推動增長、創新和品牌親和力。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 The Walt Disney Company Limited , 其所屬的業務部門是 The Walt Disney Company (EMEA) 。

The Walt Disney Company Limited 是提供平等機會的僱主。考慮是否聘用求職者時，將不論其年齡、種族、膚色、宗教或信仰、性別、國籍、族裔或民族血統、性取向、變性、婚姻或同性伴侶狀況、殘疾或懷孕或生育狀況。Disney 培養商業文化，所有人的想法和決策都有助我們發展、創新、創造最好的故事，並與瞬息萬變的世界息息相關。

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