Direct Marketing & Fundraising Campaign Lead

The Norfolk Hospice; Hillington; On-site; GBP 40,000 - 50,000; Part time

Job summary

The Norfolk Hospice seeks an experienced Marketing & Content Manager (Direct Appeals) to strengthen its brand and fundraising profile from Hillington, Norfolk. The role drives cash appeals, individual giving, lottery and Gift Aid campaigns and builds donor journeys to grow engagement and income.

Working with the Head of Marketing and Communications, you will develop and deliver a direct marketing strategy, monitor performance, and optimise campaigns to meet ambitious targets.

Responsibilities

• Lead direct marketing campaigns for fundraising and donor journeys.
• Develop cash appeals, individual giving, lottery and Gift Aid programmes.
• Work with the Head of Marketing to translate strategy into campaigns.

Job description

The Norfolk Hospice seeks an experienced Marketing & Content Manager (Direct Appeals) to strengthen its brand and fundraising profile from Hillington, Norfolk. The role drives cash appeals, individual giving, lottery and Gift Aid campaigns and builds donor journeys to grow engagement and income.

Working with the Head of Marketing and Communications, you will develop and deliver a direct marketing strategy, monitor performance, and optimise campaigns to meet ambitious targets.