Direct Marketing Campaign Lead

Broadridge; Cheltenham; On-site; GBP 50,000 - 70,000; Full time

Job summary

Broadridge in the United Kingdom is seeking a Client Project Manager to deliver end-to-end campaign management for data-driven direct marketing projects. You will serve as the primary client contact, translate business needs into actionable plans, manage scope, timelines, and budgets, and ensure campaigns meet quality, cost, and profitability targets.

The role requires a bachelor’s degree and 5–7 years in insurance or mutual funds, strong stakeholder and cross-functional collaboration skills,

Qualifications

• Bachelor’s degree in Business Operations, Computer Science, or related field; equivalent experience will be considered
• 5–7 years of experience in the insurance or mutual fund industry
• Proven experience managing complex, data-driven direct marketing campaigns and multiple parallel projects with changing scope
• Strong client relationship management and stakeholder management skills, with experience working across creative, technical, and operational teams
• Experience preparing schedules, quotations, internal data briefs, and managing campaign scope, delivery, and profitability
• Understanding of campaign operations, including data processing, programming, tabulation, direct mail production routes, postal services, and DSA providers
• Proficiency in Microsoft Word, Excel, and PowerPoint, with strong analytical, communication, problem-solving, and organizational skills.

Responsibilities

• Build and maintain strong client relationships while providing high-quality service and clear, proactive communication throughout campaign delivery
• Interpret client instructions, campaign objectives, and data briefs; clarify requirements as needed and translate them into internal briefs and campaign production plans
• Manage multiple concurrent direct marketing campaigns, including schedules, quotations, scope changes, timelines, risks, and issue resolution
• Coordinate effectively with cross-functional teams, including planners, creative teams, technical teams, operations, and third-party suppliers, to deliver campaigns aligned to client needs
• Lead campaign operations involving data processing, programming, tabulation, and direct mail production routes, ensuring the best approach for each project
• Monitor quality, cost, profitability, and overall project contribution, using strong commercial judgment and an understanding of Broadridge pricing models and cost projections
• Negotiate successfully with clients and external suppliers on timing, cost, and delivery expectations while helping improve processes and team effectiveness.

Skills

Client relationship management

Stakeholder management

Project management

Campaign management

Data-driven marketing

Budgeting & cost control

Education

Bachelor’s degree in Business Operations or related field

Equivalent experience

Tools

Microsoft Word

Microsoft Excel

PowerPoint

Job description

Broadridge in the United Kingdom is seeking a Client Project Manager to deliver end-to-end campaign management for data-driven direct marketing projects. You will serve as the primary client contact, translate business needs into actionable plans, manage scope, timelines, and budgets, and ensure campaigns meet quality, cost, and profitability targets.

The role requires a bachelor’s degree and 5–7 years in insurance or mutual funds, strong stakeholder and cross-functional collaboration skills,