Digital Trading Lead

Zachary Daniels; Greater London; Hybrid; GBP 65,000 - 80,000; Full time

Job summary

Zachary Daniels is representing a leading specialist sports retailer in the search for a Digital Trading Lead. This newly created senior ecommerce role sits within a well-established consumer brand as it enters a bold phase of digital growth.

After a Shopify replatform, the business now aims to significantly develop its online trading, enhance customer experience and expand its marketplace proposition. You will be the senior ecommerce operator, closely aligned with the Head of Digital, taking

Qualifications

• Senior ecommerce experience at a leadership level (e.g., Senior Ecommerce Manager or Digital Trading Lead).
• Hands-on and proactive, not just overseeing delivery.
• Strong commercial and analytical thinking focused on customer and performance.
• Experience with search and merchandising tools such as Algolia or similar.
• Experience in sport, cycling, outdoor, activewear, or specialist retail is highly relevant.

Responsibilities

• Own the ecommerce trading plan, promotional calendar and weekly trading performance.
• Drive conversion, customer journey improvements and overall site performance.
• Lead onsite search, merchandising and product discovery across Shopify.
• Identify opportunities across personalisation, CRO, A/B testing and AI-led search.
• Work closely with CRM, performance marketing, development and wider digital teams; manage and develop a junior ecommerce team member.

Skills

Ecommerce trading

Hands-on execution

Commercial mindset

Analytical thinking

Tools

Algolia

Job description

Digital Trading Lead

£65,000-£80,000 | South-West London | Hybrid, 3 days in office

Zachary Daniels is exclusively representing a leading specialist sports retailer in the search for a Digital Trading Lead.

This is a newly created senior ecommerce role within a well-established, highly regarded consumer brand that is entering an exciting new phase of digital growth. Following a successful Shopify replatform, the business is now looking to significantly develop its online trading capability, improve customer experience and build out its marketplace proposition.

You will become the senior ecommerce operator within the business, working closely with the Head of Digital and taking real ownership of the performance and future direction of the website.

This is a role with genuine scope. Initially, they need someone who is happy to be hands-on, close to the numbers and comfortable getting into the detail. Longer term, there is a clear opportunity for this person to develop into a Head of Ecommerce position as the team and function grow.

What you’ll be doing:

• Own the ecommerce trading plan, promotional calendar and weekly trading performance
• Drive conversion, customer journey improvements and overall site performance
• Lead onsite search, merchandising and product discovery across Shopify
• Identify opportunities across personalisation, CRO, A/B testing and AI-led search
• Work closely with CRM, performance marketing, development and wider digital teams You will also manage and develop a junior eCommerce team member, while helping shape how the wider eCommerce function evolves over the next few years.

What we’re looking for:

• Strong eCommerce trading experience at Senior eCommerce Manager, Digital Trading Lead or similar level
• Someone genuinely hands-on who enjoys making things happen, not simply overseeing delivery
• Strong commercial and analytical thinking with a clear focus on customer and performance
• Experience with search and merchandising tools such as Algolia or similar
• Experience within sport, cycling, outdoor, activewear, lifestyle or specialist retail would be highly relevant

You do not need to come from the sports industry. The priority is finding someone with strong Ecommerce capability who understands customers, products, brands and how to build a great online trading experience.

This is a rare opportunity to join an established brand with a huge amount still to build digitally. The foundations are in place, but there is real freedom to influence what comes next across trading, personalisation, marketplace, search, CRO and wider ecommerce strategy.

If you are looking for a role where you can stay close to the detail today while building towards a broader leadership position tomorrow, this is well worth a conversation.

BH37590