Digital Strategy & Engagement Lead (Hybrid, UK)

Bite Talent; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

Bite Talent represents a Global QSR Brand in the UK seeking a Manager of Digital Strategy & Engagement to own digital growth across app, web, kiosk and delivery. Lead a small team and partner with the VP Marketing EMEA to execute ambitious digital initiatives.

You will drive the digital product roadmap, partnership strategy, and media performance, embedding a test-and-learn culture across campaigns while collaborating with Finance and Marketing to optimize costs.

Qualifications

• 5+ years of digital marketing experience, ideally in a creative or agency setting.
• Proven project or campaign management with certification a plus.
• Experience building and executing digital testing initiatives.

Responsibilities

• Own the digital product strategy and roadmap across apps, web, kiosk and delivery.
• Build partnerships with delivery aggregators and drive local marketing KPIs.
• Direct end-to-end media campaigns with analytics-informed budget allocation.
• Keep consumer-facing platforms sharp and feed optimization ideas to senior leadership.
• Manage digital costs, SOWs and vendor relationships with Finance and Marketing.
• Approve agency assignments and SEO/SEM strategy with decision-making authority.

Skills

Digital marketing

Leadership

Media planning

SEO/SEM

Analytics

Job description

Bite Talent represents a Global QSR Brand in the UK seeking a Manager of Digital Strategy & Engagement to own digital growth across app, web, kiosk and delivery. Lead a small team and partner with the VP Marketing EMEA to execute ambitious digital initiatives.

You will drive the digital product roadmap, partnership strategy, and media performance, embedding a test-and-learn culture across campaigns while collaborating with Finance and Marketing to optimize costs.