Digital PR Executive

The SEO Works; Sheffield; Hybrid; GBP 25,000 - 40,000; Full time

Job summary

A leading digital agency in the UK is seeking a Digital PR Executive to enhance their clients' online presence. Ideal candidates will have experience in digital PR, excellent writing and communication skills, and the ability to develop creative outreach strategies. Join a dynamic team with great opportunities for professional development and a flexible working environment.

Benefits

22 days holiday plus bank holidays, rising to 25

One 'duvet day' per year

One 'charity day' per year

Your birthday off

Employee Assistance Programme

Flexible working hours & Hybrid Working

Regular social outings

Exclusive staff discounts

Cycle to work scheme

Friendly team environment

Qualifications

• Experience in digital PR and outreach with supporting examples.
• Proactive, positive attitude and willingness to make things happen.
• Ability to identify unique angles and opportunities.

Responsibilities

• Develop digital PR plans for clients.
• Create unique stories and compelling campaign ideas.
• Communicate directly with clients and deliver performance reports.

Skills

Creative thinking

Research skills

Writing skills

Communication skills

Organisational skills

Tools

PR databases

Reporting platforms

Job description

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Have you helped a brand get great coverage and links? Do you want to join one of the fastest growing and well respected agencies in the UK? Then read on.

The SEO Works are looking for a Digital PR Executive to work either remotely or here in Sheffield. The Digital PR Executive will work with the wider team and our top-tier clients, creating digital content and outreach strategies that amplify their online presence and produce great backlinks.

You’ll be a creative individual, who knows how to use data to back up your thinking. You’ll be plugged in to social media and current trends, being able to analyse a company, product, content piece or raw data to find a story and hook.

You’ll love working with clients, presenting ideas and concepts and creating them. You’ll have experience of developing relations with key media and publications to create and pitch content, and get a massive buzz from securing coverage online.

You’ll be joining the business at an exciting time, as it continues to grow and cement its reputation as one of the top agencies in the UK. Loads of opportunity for career and professional development.

Roles and responsibilities

• Develop digital PR plans for clients
• Competitive analysis including audience, data and topic research to identify what is hot and how your client can hook into this
• Use creative thinking and research skills to create unique stories and compelling campaign ideas that really stand out and attract coverage
• Writing content and project managing interactive content generation pieces
• Deliver regular backlinks from your PR and outreach campaigns
• Working with the business development team for new digital PR pitches
• Creating media lists and conducting outreach to press
• Communicating directly with clients
• News monitoring and creating monthly campaign performance reports
• Working with other team members and the wider business

Experience/skills required

• Experience in digital PR and outreach, with examples to back it up
• Using PR databases, software and reporting platforms
• Great writing skills
• A proactive, positive attitude and willingness to make things happen
• Creative thinking, able to identify unique angles / opportunities and excellent research skills
• Great organisational, communication and time-management skills

In return we offer…

• Competitive salary dependent on experience
• The opportunity to progress your career with a leading digital agency
• 22 days holiday plus bank holidays, rising to 25 based on length of service
• One “duvet day” per year
• One “charity day” per year
• Your birthday off
• Employee Assistance Programme – confidential and professional 1-2-1 coaching for any personal issues
• Flexible working hours & Hybrid Working (3 days WFH per week)
• Regular social outings
• Exclusive staff discounts across hundreds of retailers, cinema, entertainment and tech outlets
• Cycle to work scheme
• Monthly and Quarterly staff socials
• Friendly and informal positive team environment!